PPC Manager

Michael Page (UK); Manchester; On-site; GBP 50,000 - 55,000; Full time

Job summary

A recruitment firm is seeking a PPC Manager in Manchester to manage and optimise campaigns within the financial services sector. The ideal candidate will have proven expertise in PPC management, strong analytical skills, and hands-on experience with Google Ads and Analytics. This permanent role offers a competitive salary of £50,000 to £55,000 and opportunities for career growth in a supportive team environment.

Benefits

Competitive salary

Permanent position

Professional development opportunities

Qualifications

• Proven expertise in managing PPC campaigns within competitive industries.
• Strong analytical skills with experience in platforms like Google Ads.
• Hands-on experience with performance software.

Responsibilities

• Manage and optimise PPC campaigns across multiple platforms.
• Conduct keyword research and develop bidding strategies.
• Analyse campaign performance and provide insights.
• Collaborate with other departments on PPC strategies.
• Create ad copy and test variations for performance.

Skills

PPC campaign management

Analytical skills

Communication skills

Problem-solving

Tools

Google Ads

Google Analytics

Job description

• Two days on site in Central Manchester
• Exciting opportunity in fast paced environment

About Our Client

This company operates within the financial services industry and is known for its focus on innovative digital strategies. The organisation is based in Manchester and offers a supportive and collaborative working environment.

Job Description

• Manage and optimise PPC campaigns across multiple platforms to achieve performance targets.
• Conduct keyword research and develop effective bidding strategies for paid search.
• Analyse campaign performance and provide actionable insights for continuous improvement.
• Collaborate with the digital department to align PPC strategies with overall marketing objectives.
• Create compelling ad copy and test variations to maximise click-through and conversion rates.
• Monitor industry trends and competitor activity to stay ahead in the financial services market.
• Prepare detailed performance reports for stakeholders and recommend strategic adjustments.
• Ensure compliance with industry regulations and best practices in paid advertising.

The Successful Applicant

A successful PPC Manager should have:

• Proven expertise in managing PPC campaigns within competitive industries, ideally financial services.
• Strong analytical skills with experience in platforms such as Google Ads.
• Hands-on experience with tools like Google Analytics and other campaign performance software.
• A results-driven mindset with a focus on achieving KPIs and ROI targets.
• Excellent communication skills for presenting insights and strategies to stakeholders.
• A proactive approach to problem-solving and the ability to adapt to a fast-paced environment.

What's on Offer

• A competitive salary range of £50000 to £55000, based on experience and expertise.
• Permanent position with opportunities for career growth in the financial services sector.
• Convenient Manchester location with a supportive team culture.
• Access to professional development resources and training opportunities.
• An engaging role within a forward-thinking digital department.

If you're ready to make an impact as a PPC Manager in Manchester's thriving financial services market, we encourage you to apply today!