Planning - Senior Account Executive

ZipRecruiter; England; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A leading media company is looking for a Planning Senior Executive in London. In this full-time position, you'll contribute to media planning, conduct audience research, and support campaign management. The ideal candidate will have solid MS Office skills and understanding of media research tools. This role offers a hybrid working environment with a focus on collaboration and chance for professional growth.

Benefits

Competitive medical and dental insurance

Paid time off

Employee mental health awareness days

Qualifications

• Good understanding of MS Office, particularly PowerPoint and Excel.
• Familiarity with media research tools and how activation works in various media.

Responsibilities

• Contribute to comprehensive media plans across various channels.
• Monitor campaign performance and implement optimization strategies.
• Support financial processes including PO trackers and reconciliations.

Skills

Media planning

Research and analysis

Communication skills

MS Office (PowerPoint, Excel)

Understanding of media channels

Tools

Media research tools

WPP Open AI platform

Job description

Role Summary and Impact

We are searching for a talented and enthusiastic individual to join our OpenDoor team as a Planning Senior Executive. This is a full-time position based in London. This role plays a crucial part in supporting WPP's mission to deliver consistency, delivery excellence and best in class service for Amazon. This role is part of the XCM EU Regional Hub team.

XCM is Amazon’s Cross-Channel Marketing division, delivering all communications for Amazon.com, including large tentpole campaigns such as for Black Friday and Prime Day. OpenDoor is XCM’s media partner everywhere in the world except North America and Latin America. XCM is the largest business division within Amazon, the WPP OpenDoor team supporting them in its biggest growth regions across Europe, India, Australia, Middle East and South East Asia.

Skills and Experience

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

RESPONSIBILITIES

• Media planning: Contribute to the development of comprehensive media plans across various channels, aligning with client objectives and budget.
• Conduct in-depth research and analysis of target audiences, market trends, and competitive landscape to inform media strategies.
• Develop DE+I planning and carbon conscious media strategies.
• Utilize media systems and tools, including WPP Open AI platform, to generate insights and optimize campaign performance.
• Stay abreast of the latest trends and innovations in the media industry, sharing knowledge and insights with the team.
• Support the team in developing communication frameworks and cross-media strategies.

Campaign management

• Support smooth execution of media plans, ensuring adherence to timelines, budgets, and quality standards. This includes (but not limited to) updating schematics, providing media plans to clients, chasing creative, etc.
• Collaborate with activation teams to deliver timely and effective responses to client requests and tactical plans.
• Monitor campaign performance, identify areas for improvement, and implement optimization strategies.
• Support financial processes, including PO trackers, bookings, reconciliations, and query resolution
• Update internal and external status reports.
• Assist in the development of client-facing presentations and reports.

Effective communication

• Serve as a point of contact for client inquiries and requests, always maintaining professional and appropriate client communication.
• Participate in client meetings, providing updates on campaign progress and performance.
• Facilitate regular meetings with the client and creative agency and collation of documents for those meetings.
• Contribute to a positive and collaborative team environment.
• Work with your line manager to your objectives and goals in line with your role and agency vision.

QUALIFICATIONS

• Have a good understanding and competence in MS Office – PowerPoint and Excel in particular.
• Understanding of industry standard media research tools
• Understanding of how Activation works in different media channels
• Have an awareness and curiosity about media and marketing industry including trends and challenges or concepts.
• Develops a broad understanding of industry tools, technology, techniques and systems as well as application. E.g TGI, Adintel, Pathmatics
• Can run simple tasks independently and either present to clients direct or package for wider team.

BONUS POINTS

• Demonstrates curiosity by asking questions around communication frameworks, plans, approaches, trends and innovations.
• Demonstrates willingness to input into new projects and ideation sessions.
• Assists in the development of communications frameworks and cross media strategy.
• Supports with data reporting, audience intelligence and production of client facing presentations. E.g competitives
• Has basic understanding of media channel dynamics and can discuss how each channel might add to the overall plan.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we\'re together, fostering creativity, collaboration, and connection. That\'s why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

We are an equal opportunity employer and value at our company. We do not discriminate on the basis of race, color, religion, sex, national origin, disability, age, marital status, veteran status, or status.

Please read our Privacy Notice for more information on how we process the information you provide. Our privacy policy is available on our website.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.