Paid Social Senior Account Manager

dentsu; Manchester; On-site; GBP 50,000 - 70,000; Full time

Job summary

A leading global marketing agency is seeking a Senior Paid Social Manager to lead the implementation of Paid Social campaigns across various platforms. The ideal candidate will be responsible for developing account strategies, managing day-to-day client communication, and ensuring the achievement of KPIs. Candidates should have a strong background in managing paid social campaigns and a proven ability to analyze data for decision-making. This role offers a competitive salary and a collaborative work environment focused on diversity and inclusion.

Benefits

Competitive Salary

Company-provided Medical Healthcare

Generous Pension provisions

Health and Wellness benefits

Volunteering days

Life Assurance

Qualifications

• Strong experience managing and planning paid social campaigns, preferably in an agency or client-facing environment.
• Proficiency in managing and planning campaigns across various paid social platforms.
• Proven track record of delivering successful paid social campaigns and achieving key performance metrics.

Responsibilities

• Develop account strategy and ensure execution meets KPIs.
• Manage operational success of accounts to meet deliverables.
• Own client strategy and campaign efficiencies.

Skills

Managing paid social campaigns

Analytical skills

Communication skills

Knowledge of social media platforms

Interpersonal skills

Data-driven decision making

Experience with marketing partners

Job description

Job Description

The purpose of this role is to lead and manage the implementation and execution of Paid Social campaigns and strategies and the day-to-day communication with clients to help achieve their goals.

Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. Taking a people-centered approach to business transformation, we use insights to connect brand, content, commerce and experience, underpinned by modern creativity.

Purpose of the Role

The Senior Paid Social Manager will be responsible for planning, implementing, and optimising paid social campaigns across various platforms to meet client objectives. This role requires a strategic thinker with strong analytical skills, exceptional attention to detail, and a passion for delivering outstanding results.

Key Responsibilities

• Develops account strategy in partnership with client and Paid Social Director and is accountable for the execution of strategy and achievement of KPIs
• Responsible for the operational success of accounts, ensures deliverables are met on time and on budget
• Owns and manages the client strategy and plans key campaign efficiencies
• Manages all day-to-day efforts and is the primary day-to-day SME voice to the client
• Plans accounts and growth opportunities, working closely with the Account Directors
• Builds strong relationships across Client Services and other channel teams

Key Skills

• Strong experience managing and planning paid social campaigns, preferably in an agency or client-facing environment
• Proficiency in managing and planning campaigns across various paid social platforms, including but not limited to Meta, TikTok, Snapchat and Pinterest
• Strong understanding of paid social principles, best practices, and industry trends
• Excellent analytical skills with the ability to interpret data, draw insights, and make data-driven decisions
• Exceptional communication and interpersonal skills, with the ability to effectively interact with clients and internal teams
• Proven track record of delivering successful paid social campaigns and achieving key performance metrics (e.g., ROAS, CTR, CPA)
• Desired experience with marketing partners, such as Smartly

What we offer

• Competitive Salary
• Company-provided Medical Healthcare
• Generous Pension provisions
• Health and Wellness benefits
• Volunteering days
• Life Assurance
• Working in diverse teams where you can make a real impact.
• Exciting and rewarding environment.
• Varied work across industries

Inclusion and Diversity

Our diverse and inclusive culture enables our employees to bring their whole selves to work and be proud of doing so. For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners and communities. This is why we encourage applications from people with disabilities, and of all ages, nationalities, backgrounds and cultures.

We are happy to discuss flexible and agile approaches to working for all our roles – we can’t promise we will be able to offer you everything you want or need but we do promise to discuss it with you openly and honestly. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our recruitment teams.

About Dentsu

Taking a people-centered approach to business transformation, we use insights to connect brand, content, commerce and experience, underpinned by modern creativity. As part of Dentsu Group Inc. we are headquartered in Tokyo, Japan and our 65,000 employee-base of dedicated professionals work across four regions (Japan, Americas, EMEA and APAC). Dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society.

Diversity, equity, and inclusion sits at the heart of our Social Impact strategy – our fully integrated sustainability strategy which includes our ambition to build a fair and more equal society, where everyone is equipped to thrive.