Paid Social Senior Account Executive

ZENITH; City Of London; Hybrid; GBP 35,000 - 50,000; Full time

Job summary

A prominent marketing agency in London seeks a Paid Social Senior Executive to lead innovative campaigns on various platforms. The ideal candidate will work on multi-market projects, ensuring effective execution while providing insights to clients. Applicants should have a strong background in Paid Social with substantial knowledge of key platforms like Meta and LinkedIn. Competitive benefits and hybrid working model are offered.

Benefits

WORK YOUR WORLD opportunity

Reflection Days - additional paid leave

HELP@HAND Benefits

Family friendly policies

Flexible working and Birthday day off

Great local discounts

Qualifications

• In-depth knowledge of Meta, LinkedIn, X, and Pinterest.
• Ability to independently execute campaigns to meet client objectives.

Responsibilities

• Activate multi-market campaigns across global paid social platforms.
• Innovate and optimize campaign performance.
• Produce detailed campaign reports with insights.
• Respond adequately to client briefs.
• Manage workload to meet deadlines.
• Support the wider team with platform knowledge.

Skills

Technical knowledge of Paid Social

Strong command of Excel

Job description

Company description

We are the ROI agency, a position we have proudly held true to since 2005. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients’ businesses.

Over the years, we have evolved our definition of ROI, as it has changed with the ever-complicated communications landscape. ROI is no longer simply about the most efficient planning, buying and reporting of media.

Yes, ROI is about delivering Return on Investment; but it’s also about going beyond to deliver a Return on Imagination and more integrated experiences that inspire Growth. Top-line growth for our clients’ businesses, growth for our people and growth for our culture.

Powered by our best-in-class proprietary tools and data, our work spans the full spectrum of media communications, from analytics, data and technology to performance marketing, content and superior trading.

This breadth means we deliver Insight that lies at the intersection of consumer, category, and brand, attributing every budget to stronger business outcomes.

It means we deliver more creative media solutions that bring together best-in-class strategy, planning and the power of Publicis Groupe to ensure distinct and more personal brand experiences for our clients.

It means we adopt new data analytics and value optimisation techniques while building relationships with some of the world’s most exciting start-ups. We leverage over 30 years of media planning expertise to go beyond traditional media solutions and deliver a Return on Investment that is both forward–thinking and accountable to our clients.

At Zenith, we ultimately seek out a more meaningful kind of ROI. Our unique way of thinking inspires growth for some of the world’s leading brands, including Coty, Electrolux, Essity, Lactalis, Luxottica, Nestlé, Nomad Foods, Reckitt, TikTok and Verizon.

Overview

Zenith International are looking for a new senior executive within the Paid Social team, a rapidly growing and successful team of more than 100 paid social experts. This role offers an opportunity to work on multi-market campaigns for TikTok, helping them deliver innovative brand campaigns across their core European markets.

The Paid Social Senior Executive will work with their Manager and hub lead to deliver best-in-class paid social strategy and ensure faultless execution of campaigns on global social channels.

Responsibilities

• Multi-market campaign activation across a range of global paid social platforms, in line with media plans
• Innovative and creative campaign testing and optimisation to consistently improve campaign performance
• Production of weekly and monthly multi-market campaign reports with insights and recommendations, preparation of detailed Post Campaign Reports and presentation of results to clients
• High standard of response to client briefs; providing detailed plans, rationale and recommendations
• Competent workload management and organisation to meet deadlines
• Takes ownership of team trackers and processes and communicates confidently and clearly in internal and external meetings
• Training and supporting the wider team with platform knowledge, best practices and account processes

Qualifications

• Technical knowledge of Paid Social, including in-depth knowledge of Meta, alongside other key social platforms such as LinkedIn, X and Pinterest.
• Ability to independently execute campaigns to meet client business objectives.
• Strong command of Excel including basic functions: Pivot tables, Lookups etc.

Additional information

Zenith International has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer:

• WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
• REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
• HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
• FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
• FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
• GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.

Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.

We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.

Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).