Marketing Manager

Synaptiq Health; Greater London; On-site; GBP 40,000 - 60,000; Full time

Job summary

A global medical communications agency is seeking a Marketing Executive to lead marketing initiatives and support business development activities. The ideal candidate will have a Bachelor's degree in Marketing or related fields, along with 3–5 years of relevant experience, particularly in the healthcare sector. This role offers an opportunity to shape marketing strategies and cultivate client relationships while working in a creative and scientific environment.

Benefits

Birthday Day off

6 weeks paid sabbatical after 5 years

Private medical insurance

Qualifications

• 3–5 years of experience in a marketing role within healthcare or life sciences.
• Experience in a medical communications agency or pharma industry preferred.
• Understanding of scientific/medical content and terminology is desirable.

Responsibilities

• Drive the development and execution of integrated marketing plan.
• Manage the agency's social media presence and content calendar.
• Conduct market research and competitor analysis.

Skills

Written and verbal communication skills

Organisational and project management abilities

Familiarity with digital marketing platforms

Creative mindset with attention to detail

Knowledge of SEO, SEM, and paid media campaigns

Education

Bachelor's degree in Marketing or related field

Tools

HubSpot

Google Analytics

Adobe Creative Suite

Job description

We are seeking a dynamic and detail-oriented Marketing Executive to drive the planning, execution, and optimisation of our marketing and business development activities. Blending marketing expertise with business development initiatives, this role plays a key part in elevating our brand, building strong client relationships, and unlocking new growth opportunities. It also offers the freedom to shape the position and truly make it your own., MARKETING

Responsibilities

• Drive the development and execution of integrated marketing plan to promote the agency's services.
• Coordinate the creation and distribution of digital content across channels (website, social media, email marketing, etc.).
• Manage the agency's social media presence and content calendar, including posting, community engagement, and performance tracking.
• Collaborate with internal teams (e.g. medical writers, business development, creative) to produce case studies, blog posts, whitepapers, and newsletters.
• Manage and execute advertising campaigns across Google and LinkedIn.
• Monitor and report on key performance indicators (KPIs), using tools like Google Analytics, HubSpot, or similar platforms.
• Conduct market research and competitor analysis to identify trends and opportunities.
• Help maintain and update the company website using a CMS (e.g., WordPress) and support in driving website SEO and GEO.
• Support the development and maintenance of marketing collateral, pitch decks, and business development resources.
• Conduct desk research on therapeutic areas, competitors, and potential clients.
• Maintain and update the business development pipeline and CRM system.
• Support the coordination of new business meetings, including scheduling, agenda setting, and follow-ups.
• Support in the co‑coordination and smooth running of pitch processes collaborating with internal teams as appropriate.
• Work closely with the business leads to ensure alignment between marketing and sales efforts.

Qualifications

• Bachelor's degree in Marketing, Communications, Life Sciences, or a related field.
• 3–5 years of experience in a marketing or communications role, preferably within healthcare, life sciences, or an agency setting.
• Excellent written and verbal communication skills.
• Strong organisational and project management abilities.
• Familiarity with digital marketing platforms and tools (e.g., HubSpot, Mailchimp, Google Analytics, LinkedIn Campaign Manager).
• Creative mindset with a good eye for design and detail.
• Knowledge of SEO, SEM, and paid media campaigns.
• Experience working with graphic design tools (e.g., Canva, Adobe Creative Suite).
• Experience in a medical communications agency, healthcare marketing, or pharma industry (Desirable).
• Understanding of scientific/medical content and terminology (Desirable).

We are a global medical communications agency blending deep scientific expertise with creative brilliance to inspire change. Behaviour change starts with inspiration. By infusing vibrant creativity into our work, we produce engaging medical communications that have the power to captivate and spark action.

Our absolute commitment to scientific precision across diverse therapy areas, including the complex fields of rare disease, oncology and advanced therapies, ensures we can make change a reality. For over 10 years, our team of exceptional PhD and advanced‑degree medical writers, strategists and world‑class creatives have generated award‑winning innovation across medical affairs and commercial disciplines. We are driven by a desire to create inspiring work that changes lives for the better, always guided by our core values; INTEGRITY, IMAGINATION, AGILITY, COLLABORATION and EMPOWERMENT that underpin who we are and the positive culture of our team. Part of Synaptiq Health, our network is made up of market access & HEOR consultancy, Initiate and healthcare PR specialist, Beyond PR.

Benefits

• Birthday Day off & 3 days off between Christmas and New Year.
• Enhanced Maternity and Paternity policies.
• 6 weeks paid sabbatical after 5 years' service.
• Life assurance.
• Private medical insurance (including vision and dental cover).
• Pension – up to 7 % matching employee/employer contribution.
• Support and well‑being services.

We look forward to hearing from you!