Marketing Manager

SFASHION LTD; City of Westminster; On-site; GBP 51,000 - 55,000; Full time

Job summary

A fashion retail company in the City of Westminster seeks an experienced Marketing Manager to lead marketing strategy across various channels. Responsibilities include developing integrated strategies, managing digital campaigns, and overseeing brand positioning. The candidate should have strong digital marketing expertise and analytical skills with previous experience in a similar role. The position is full-time with a salary range of £51,000 to £55,000 yearly.

Qualifications

• Strong understanding of digital marketing, e-commerce, and retail marketing.
• Proven ability to plan, execute, and optimise marketing campaigns.
• Excellent analytical skills with experience using marketing analytics tools.

Responsibilities

• Develop and implement integrated marketing strategies aligned with business objectives.
• Manage brand positioning across online and offline channels.
• Plan and execute digital marketing campaigns, including social media, email marketing, and paid advertising.
• Oversee e-commerce marketing initiatives and online customer acquisition.
• Analyse market trends, customer insights, and campaign performance to optimise results.

Skills

Digital marketing expertise

Analytical skills

Stakeholder management

Campaign management

E-commerce knowledge

Job description

Role Overview

We are seeking an experienced and commercially minded Marketing Manager to lead and execute our marketing strategy across retail, wholesale, and online sales channels. The successful candidate will play a key role in driving brand growth, customer acquisition, and revenue performance.

Key Responsibilities

• Develop and implement integrated marketing strategies aligned with business objectives.
• Manage brand positioning across online and offline channels.
• Plan and execute digital marketing campaigns, including social media, email marketing, and paid advertising.
• Oversee e-commerce marketing initiatives and online customer acquisition.
• Analyse market trends, customer insights, and campaign performance to optimise results.
• Manage marketing budgets and ensure cost-effective allocation of resources.
• Coordinate with internal teams and external agencies (design, PR, digital).
• Support product launches, promotions, and seasonal campaigns.
• Monitor competitor activity and identify growth opportunities.
• Prepare regular performance reports and recommendations for senior management.

We are looking for

• Strong understanding of digital marketing, e-commerce, and retail marketing.
• Proven ability to plan, execute, and optimise marketing campaigns.
• Excellent analytical skills with experience using marketing analytics tools.
• Strong communication and stakeholder management skills.
• Proven experience in a Marketing Manager or Senior Marketing role.
• Experience in retail, wholesale, fashion, jewellery, or e-commerce sectors preferred.
• Experience managing marketing budgets and campaign ROI

Experience: Required
Employment: Full-time
Schedule: Monday to Friday
Salary: £51,000 – £55,000 yearly

About SFASHION LTD:
Wholesale of clothing and footwear