Marketing Executive / Brand Specialist

Vibe Recruit; England; On-site; GBP 30,000 - 45,000; Full time

Job summary

A market-leading healthcare business is seeking a Marketing Executive / Brand Specialist to develop effective marketing strategies for their Nutrition Division. The role involves collaboration with various teams to execute brand strategies and deliver on marketing initiatives. Key qualifications include a degree in marketing and strong project management skills. This position offers a dynamic environment focused on results and growth.

Qualifications

• A degree in marketing or related field is required.
• Knowledge of UK Healthcare market regulations.
• Excellent verbal and written communication skills.
• Strong organization and project management abilities.

Responsibilities

• Support brand leads in executing brand strategy and meeting KPIs.
• Lead activation initiatives across various marketing channels.
• Design and analyze the media plan for both offline and online.
• Track market performance to influence business strategy.

Skills

Project management

Communication skills

Analytical skills

Organizational skills

Dynamic and proactive mindset

Education

Degree in marketing or equivalent

Tools

Excel

PowerPoint

Job description

Marketing Executive / Brand Specialist

A market leading healthcare business has an immediate need for Marketing Specialist, for their Nutrition Division.

Responsibilities will include the creation and development of effective marketing strategies to maximise profitability, market share and sales, and will be fully responsible for delivering assigned initiatives.

This role is pivotal within the marketing team, working in close collaboration with Sales, Medical, Regulatory and the broader cross-functional team members.

Main Responsibilities

• Support the respective brand leads in the execution of the brand strategy and delivering on the tactical plan for the year to meet KPIs.
• Support the delivery of activation initiatives across a broad spectrum of the marketing mix including leading NPI projects as well as the creative development of sales and media assets.
• Support the design, delivery and analysis of the media plan, encompassing both offline and online channels.
• Track and articulate market performance, trends and developments in order to influence business strategy, identify future risks and opportunities and ensure the business is delivering upon its growth targets.
• Utilise excellent project management skills to work collaboratively with field sales reps, medical, regulatory, and supply teams to execute initiatives with success, as well as identify further opportunities.

Qualifications and Experience

• A degree in marketing or equivalent.
• A knowledge of UK Healthcare market and associated regulations.
• Excellent organisation, planning and project management ability.
• Excellent verbal, written and interpersonal communication skills.
• Dynamic, proactive, business and results focused.
• Analytical and data management skills.
• Excel and PowerPoint skills preferable.

Interested, please contact Graeme at Vibe Recruit on (phone number removed) or apply immediately

Vibe Recruit is acting as an Employment Business in relation to this vacancy.