Marketing & Commercial Manager

EC SHIRLEY SOLIHULL LIMITED; Metropolitan Borough of Solihull; On-site; GBP 32,000 - 40,000; Full time

Job summary

A community-focused café brand in Solihull is seeking a Marketing & Commercial Manager to enhance brand visibility and support commercial growth. Your role will involve crafting marketing strategies, managing social media, and driving customer engagement initiatives. We're looking for someone with experience in marketing or commercial management, strong digital skills, and a passion for customer experience. Join us to make a meaningful impact in the local community and develop creative marketing campaigns.

Benefits

Competitive salary

Professional development opportunities

Staff discounts

Qualifications

• Proven experience in marketing or commercial management roles.
• Strong understanding of digital marketing and content strategy.
• Excellent communication and storytelling skills.
• Competency with marketing tools and analytics platforms.

Responsibilities

• Develop local marketing strategies to increase brand visibility.
• Manage social media channels and content creation.
• Lead promotional campaigns and seasonal marketing initiatives.
• Analyse sales data and customer trends for business decisions.

Skills

Marketing management

Digital marketing

Social media management

Communication skills

Analytical skills

Creativity

Organisational skills

Tools

Canva

Meta Business Suite

Job description

Summary

Marketing & Commercial Manager – EC Shirley Solihull Ltd T/A Esquires Organic Coffee Solihull

Salary: £32,000 – £40,000 per annum (depending on experience)

Esquires Organic Coffee Solihull is seeking an experienced and driven Marketing & Commercial Manager to help elevate our brand, support commercial growth, and strengthen our presence within the local community. This is a fantastic opportunity to join a growing, community-focused business where your creativity, strategic thinking, and commercial acumen will play a key role in shaping our continued success.

About Esquires Organic Coffee Solihull

Esquires Organic Coffee is an ethical, community-driven café brand known for its high-quality organic coffee, freshly prepared food, and exceptional customer experience. Our Solihull store is independently owned and operated with a commitment to sustainability, local engagement, and delivering warm hospitality every day.

We pride ourselves on creating a welcoming environment where customers can enjoy handcrafted food and drink, and where our team works collaboratively to build a café that stands out for its quality and service.

The Role

As a Marketing & Commercial Manager at Esquires Organic Coffee Solihull, you will be responsible for:

• Developing and delivering local marketing strategies to increase footfall, brand visibility, and customer loyalty.
• Managing social media channels, content creation, and community engagement to build a strong digital presence.
• Leading promotional campaigns, seasonal marketing initiatives, and in-store events.
• Overseeing commercial activities including pricing, stock promotion, supplier relationships, and performance analysis.
• Analysing sales data, customer trends, and local market conditions to support informed business decisions.
• Working closely with store management and frontline teams to ensure marketing and commercial objectives align with operational goals.
• Building partnerships with local businesses, organisations, and community groups.
• Producing regular reports and insights for senior management on the performance of marketing and commercial initiatives.
• Maintaining brand standards and ensuring all activities align with Esquires’ ethical and community values.

What We’re Looking For

We are looking for someone with:

• Proven experience in marketing, commercial management, or similar roles (hospitality or retail experience desirable).
• Strong understanding of digital marketing, including social media management and content strategy.
• Excellent communication, creativity, and storytelling skills.
• Strong commercial awareness and the ability to analyse sales, trends, and customer behaviour.Ability to plan and execute campaigns that drive measurable results.
• Competency with marketing tools, analytics platforms, and basic design tools (e.g., Canva, Meta Business Suite).
• Excellent organisational skills and the ability to manage multiple projects at once.
• A positive attitude, team spirit, and a passion for customer experience.
• Ability to work independently and collaboratively in a fast-paced café environment.
• Understanding of brand consistency and hospitality standards.

What We Offer

• Competitive salary: £32,000 – £40,000 per annum (depending on experience).
• Opportunity to take ownership of marketing and commercial growth for a reputable café brand.
• A supportive and collaborative work culture.
• Opportunity to work on creative campaigns, community initiatives, and signature events.
• Professional development and growth opportunities within the business.
• Staff discounts and benefits.

To Apply

If you are a motivated, creative, and commercially minded marketing professional looking for your next challenge, we’d love to hear from you. Please send your CV and a cover letter outlining your suitability for the role to: [e-mail]

Application Deadline: 20 December 2025

We look forward to hearing from you!