Marketing & Brand Manager

The 1810 Company; Bryn Awelon; On-site; GBP 50,000 - 70,000; Full time

Job summary

A leading kitchen supply company in the UK is seeking a Marketing & Brand Manager to oversee brand strategy and execution. The ideal candidate will have over 10 years of experience in brand and product management, a strong digital marketing acumen, and the ability to inspire a team. This role offers significant autonomy and the opportunity to shape marketing initiatives in a growing business. Apply now to drive customer engagement and brand success.

Benefits

Competitive salary and benefits package

Opportunity for significant autonomy

Close collaboration with an international team

Qualifications

• 10+ years’ experience in brand development, strategic marketing and communications.
• Experience in product management with a focus on positioning and lifecycle support.
• Proven competence in managing product launches and cross-functional alignment.
• Digital-first mindset with a strong grasp of social media strategies.
• Experience with loyalty programmes and trade fairs/exhibitions.
• Past involvement in expanding brands into international markets is an asset.
• Excellent communication and presentation skills.
• Ability to work autonomously and collaboratively in an international context.

Responsibilities

• Lead brand strategy, identity, and messaging development.
• Collaborate with product teams to influence product strategy.
• Develop integrated marketing campaigns with a digital-first approach.
• Manage marketing budgets and track campaign performance.
• Lead the UK Marketing Executive and oversee daily execution.

Skills

Brand development

Strategic marketing

Communication skills

Product management

Digital marketing

Data analysis

Team leadership

Customer engagement

Education

Degree in Marketing or Business

Master's degree (desirable)

Tools

Social media platforms

Marketing analytics tools

Job description

The Marketing & Brand Manager will hold full responsibility for marketing, communications, and brand development for 1810 and Schock in the UK. You will work closely with the Managing Director to build and execute our brand strategy, elevate our presence, drive product and brand integration, and support business growth.

Brand Strategy & Experience

• Lead the development and execution of the brand strategy, identity, messaging, and visual guidelines.
• Drive integration of global corporate identity.
• Ensure brand consistency across all customer touch points (online + offline).
• Monitor brand awareness, perception, and market performance through KPIs and insights.

Product Management

• Collaborate with product teams to influence product strategy based on customer, market, and competitor insights.
• Own product positioning, messaging, and go-to-market strategy for new and existing products.
• Support product lifecycle management: range evolution, rationalisation, and performance review.
• Create product collateral, messaging frameworks, and launch toolkits for sales and trade.

Marketing Execution & Communications

• Develop and implement integrated marketing campaigns, with a digital-first mindset supported by strong social media understanding.
• Oversee content strategy and support hands‑on creation for social, digital, and core marketing channels.
• Lead planning and execution of trade fairs, events and brand activations.
• Build and manage loyalty programmes to drive customer engagement and retention.
• Ensure marketing initiatives deliver measurable results and support commercial goals.

Team & Collaboration

• Lead and develop the UK Marketing Executive; define priorities, support daily execution and guide professional growth.
• Work closely with internal teams (Sales, Product, Customer Service, German Marketing) to align messaging and activities.
• Communicate marketing strategy, key initiatives and performance updates to the MD and senior stakeholders.

Commercial & Insight

• Manage the marketing budget and ensure effective use of resources.
• Track campaign performance and ROI; lead data‑driven decision making.
• Analyse consumer and competitor trends; apply insights to optimise plans.

Qualifications

• 10+ years’ experience in brand development, strategic marketing and communications.
• Experience in Product Management, including positioning, go‑to‑market and product lifecycle support.
• Proven competence in managing product launches and cross‑functional alignment.
• Digital‑first mindset – social‑media savvy with experience shaping digital channel strategies and content planning.
• Experience with loyalty programmes and trade fairs/exhibitions.
• Experience managing or developing junior team members.
• Experience expanding brands into international markets is a strong advantage.
• Excellent communicator and storyteller with strong presentation skills.
• Commercially minded; analytical and data‑driven.
• Able to work cross‑border (Germany collaboration) while operating autonomously locally.
• Must be hands‑on and comfortable working in a small, entrepreneurial organisation.
• Degree in Marketing, Business or related field (Master desirable).

Personal Qualities

• Strategic thinker who enjoys rolling up sleeves to deliver.
• Passionate about product, brand and customer experience.
• Creative, curious and resourceful.
• Collaborative; builds strong relationships across functions and countries.
• Highly organised with strong project management capability.
• Results‑oriented, proactive and driven to continuously improve.

Company Overview

The 1810 Company is part of the SCHOCK Group and is a leading supplier of premium kitchen sinks, taps and accessories to the trade. Located in Mold, North Wales, the company has become a major kitchen sink and tap supplier in the UK, specialising in stainless steel and quartz composite sinks and mixer taps. Since March 2022, 1810 has been a SCHOCK Group company and continues to innovate with technologies such as AXIX Seamless Technology.

Benefits

• Full ownership of the marketing and brand function, reporting directly to the MD.
• Ability to shape product and brand strategy in a premium business entering an exciting growth phase.
• Close collaboration with an international team, with substantial autonomy.
• Opportunity to influence the full customer journey and drive business success.
• Competitive salary and benefits package.

Apply today and help us shape the future of 1810, a Schock Group Company.