Marketing Automation Manager

Tetra Pak; London; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A leading global packaging solutions company is seeking a Marketing Automation Manager to drive B2B lead generation through marketing automation. This role involves managing the automation platform, optimizing workflows, and training teams. The ideal candidate has over 5 years of experience in B2B Digital Marketing and a strong background in automation platforms like Salesforce and HubSpot. Competitive salary and flexible working arrangements are offered.

Benefits

Opportunities for development and training

Culture of innovation

Market competitive compensation

Flexible working arrangements

Qualifications

• Over 5 years of B2B Digital Marketing experience.
• Proven ability to work with major automation platforms.
• Salesforce certification is an advantage.

Responsibilities

• Manage business needs within the Marketing Automation platform.
• Develop, manage and optimize marketing automation workflows.
• Train and support internal teams on Marketing Automation best practices.

Skills

B2B Digital Marketing experience

Marketing Automation platforms

Training and support

Fluency in English

Education

Bachelor's degree in Marketing or Business Administration

Tools

Salesforce MCAE

HubSpot

Job description

We’re seeking a data-driven and tech-savvy Marketing Automation Manager to join our Global Product Marketing team. With your solid B2B Digital Marketing acumen and Marketing Automation experience you will be driving Marketing Automation to nurture B2B lead generation growth at Tetra Pak.

The role will require close collaboration with the markets and providing support across different time zones on a need basis. In this role, you will report to the Product Marketing Manager.

The location for this position can be where Tetra Pak has an office within the EMEA region.

What you will do

As a Marketing Automation Manager, you will be leading the roadmap for Marketing Automation platform and the capability building within the company to generate high quality sales leads. This role requires both strategic thinking and hands-on execution.

Main responsibilities:

• Managing the business needs within the Marketing Automation platform
• Develop, manage and optimize marketing automation workflows
• Train and support internal teams on Marketing Automation best practices

We believe you have

• A Bachelor's degree in Marketing, Business Administration, or a related field.
• Over 5 years of B2B Digital Marketing experience in a multinational company.
• Proven ability to work with major automation platforms eg.Salesforce MCAE, HubSpot etc. Having a Salesforce certification is an advantage.
• Fluency in written and spoken English (mandatory).

If you believe you tick the boxes, even if not all, we would love to receive your application!

We Offer You

• A variety of exciting challenges with ample opportunities for development and training in a truly global landscape
• A culture that pioneers a spirit of innovation where our industry experts drive visible results
• An equal opportunity employment experience that values diversity and inclusion
• Market competitive compensation and benefits with flexible working arrangements

Apply Now

If you are inspired to be part of our promise to protect what’s good; for food, people, and the planet, apply through our careers page at https://jobs.tetrapak.com/ .

This job posting expires on 3rd of October 2025.

Diversity, equity, and inclusion is an everyday part of how we work. We give people a place to belong and support to thrive, an environment where everyone can be comfortable being themselves and has equal opportunities to grow and succeed. We embrace difference, celebrate people for who they are, and for the diversity they bring that helps us better understand and connect with our customers and communities worldwide.