Marketing and Business Development Executive

Blue Legal; London; On-site; GBP 35,000 - 50,000; Full time

Job summary

A leading international law firm is seeking a Marketing and Business Development Executive in London. The role involves coordinating business development strategies, supporting strategic marketing efforts, and assisting in pitch processes. Candidates should possess strong project management skills and a strong commercial acumen from a professional services background.

Qualifications

• At least 2 years’ experience in a similar role within the professional services sector.
• Knowledge of marketing, sales, and pitch processes in the legal sector.
• Proficient in IT with CRM experience preferred.

Responsibilities

• Coordinate activities to support business and BD plans.
• Lead profile-raising activities such as events and sponsorships.
• Assist with pitches ensuring consistent messaging across materials.

Skills

Project Management

Attention to Detail

Commercial Awareness

Education

Marketing Degree

CIM Professional Certificate

Tools

CRM Systems

Excel

Word

Outlook

Job description

Home Marketing and Business Development Executive

Marketing and Business Development Executive

Location: London
Salary: Market Rate
Salary band: Dependant upon experience
Contract type: Permanent
Date posted:

A leading international law firm is recruiting for a Marketing and Business Development Executive to join their team. The role will support the Intellectual Property & Technology department and will involve working closely with the Business Development Manager, with exposure to all areas of the marketing mix. The ideal candidate will come from a professional services background and have an interest in the sector group.

The Responsibilities:

• Coordinate activities to support business and BD plans for sectors and practice groups.
• Lead or support profile-raising activities such as events, directories, award submissions, sponsorships, and digital content.
• Ensure marketing efforts align with the firm’s strategic objectives and adhere to brand guidelines.
• Aid partners and lawyers in presenting legal solutions to key clients.
• Assist with pitches and ensure consistent messaging across capability statements and pitching materials.
• Collaborate with marketing managers to share BD strategies and messaging for cohesive market tactics.
• Support the implementation of marketing plans and manage sector-specific intranet sites.
• Maintain up-to-date sector credentials and content for compelling sales messages, with potential for additional duties.

The Candidate:

• Will have at least 2 years’ experience working in a similar role within the professional services sector.
• Strong commercial awareness, project management skills, and attention to detail in delivering Marketing & BD campaigns.
• Knowledge of professional marketing, sales, and pitch processes in the legal sector, with an understanding of sector-specific strategies.
• Proficient in IT (Excel, Word, Outlook), with a preference for CRM system experience, and ideally holding a Marketing degree or CIM Professional Certificate.

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