Manager, Business Development Representative

Proofpoint; City of Westminster; Hybrid; GBP 70,000 - 90,000; Full time

Job summary

A leading cybersecurity firm is seeking a Business Development leader to scale a high-performing BDR organization. The role involves managing day-to-day operations, developing outreach strategies, and implementing AI tools for enhanced efficiency. Candidates should have a solid experience in sales development, and a strong data-driven mindset. The position offers competitive compensation and a flexible work environment including hybrid options.

Benefits

Competitive compensation

Comprehensive benefits

Flexible work environment

Qualifications

• Solid experience in managing high-performing BDR/SDR teams.
• Ability to scale teams and build repeatable processes.
• Familiarity with modern outbound tech stacks.

Responsibilities

• Lead and develop a high-performing BDR organization.
• Define and optimize outbound strategies across multiple channels.
• Implement AI-powered processes for outreach and research.

Skills

B2B sales development

Demand generation

High emotional intelligence

Strong analytical skills

Tools

Salesforce

Outreach

ChatGPT

Zapier

Job description

Proofpoint is seeking a Business Development leader who can scale a high‑performing BDR organisation while modernising our outbound engine with AI, automation and data‑driven systems. In this hybrid role you will own the strategy, leadership and day‑to‑day execution of an Enterprise BDR team operating across EMEA, driving quality pipeline, refining processes and building an environment where innovation and discipline coexist.

We are the leader in human‑centric cybersecurity. Half a million customers, including 87 of the Fortune 100, rely on Proofpoint to protect their organisations. Our mission is to stay ahead of bad actors and safeguard the digital world.

Responsibilities

• Leadership & Team Development
  • Hire, onboard and develop top‑tier BDR talent while fostering a culture of accountability, performance and innovation.
  • Co‑coach BDRs on core sales skills, enterprise prospecting, objection handling, messaging and consultative outreach.
  • Deliver consistent performance by refining KPIs, activity frameworks, compensation levers and progression paths.
  • Mentor senior reps into leadership roles, ensuring a strong pipeline of internal talent.
• Outbound Strategy & Execution
  • Define and optimise outbound strategies across email, phone, social, events and multi‑threaded account‑based workflows.
  • Ensure the team consistently delivers high‑quality sales opportunities that progress into meaningful pipeline and closed‑won revenue.
  • Partner closely with Sales to align on GTM strategy, ICP refinement, territory planning and pipeline acceleration initiatives.
  • Collaborate with Marketing on campaigns, lead flow, attribution, messaging and conversion insights.
• AI, Automation & Systems Leadership
  • Implement and scale AI‑powered research, personalization and outreach processes using tools such as ChatGPT, Clay, Outreach, Apollo, Lavender, Actively and Zapier.
  • Build and maintain playbooks that blend human creativity with AI precision, ensuring consistent yet authentic engagement.
  • Run experiments to test new AI tools, workflows, cadences and targeting strategies.
  • Improve operational efficiency through CRM optimisation, workflow automation, enrichment tools and RevOps alignment.
  • Track and refine performance metrics, using data to identify bottlenecks, elevate conversion rates and inform strategy.
• Operational Excellence
  • Oversee daily team operations to ensure a high‑energy, metrics‑driven environment.
  • Maintain CRM accuracy and integrate automation that supports transparency, forecasting and reporting.
  • Deliver regular insights to Sales, Marketing and leadership on performance, trends and opportunities for improvement.
  • Uphold best practices for enterprise outbound across regions, languages and verticals.

Qualifications

• Solid experience in B2B sales development, demand generation or inside sales, with experience managing high‑performing BDR/SDR teams.
• Proven ability to scale teams, build repeatable processes and deliver consistent pipeline across multiple regions.
• Strong familiarity with AI tools and modern outbound tech stacks, ideally including more than one of the following: Salesforce, Outreach, Apollo, Clay, ChatGPT, Lavender, ZoomInfo, Sales Navigator, Zapier, Gong, Notion.
• Experience coaching teams that operate across languages and cultures; multilingual ability is a plus.
• High emotional intelligence, strategic thinking and ability to influence cross‑functionally.
• Strong analytical skills with a data‑first approach to decision‑making.
• A background in cybersecurity or complex technology markets is highly advantageous.
• A passion for developing people and building an environment that values creativity, structure and continuous improvement.

Benefits

• Competitive compensation
• Comprehensive benefits
• Learning & Development: leadership and professional development workshops, stretch project assignments and mentoring opportunities.
• Flexible work environment – remote options, hybrid schedules, flexible hours.
• Annual wellness and community outreach days
• Recognition for your contributions
• Global collaboration and networking opportunities

Proofpoint is an equal opportunity employer; we hire without consideration to race, religion, creed, colour, national origin, age, gender, sexual orientation, marital status, veteran status or disability.