Head of Performance Marketing

Michael Page; United Kingdom; On-site; GBP 70,000 - 90,000; Full time

Job summary

A leading recruitment agency is seeking a Head of Performance Marketing to lead the development of marketing strategies for growth and customer acquisition. The role involves managing digital channels, overseeing budgets, and leading a team. Proven expertise in performance marketing and strong analytical skills are essential. A competitive salary plus benefits is offered for this position.

Benefits

Competitive salary

Benefits package

Qualifications

• Proven expertise in performance marketing.
• Strong analytical skills and ability to interpret complex data sets.
• Experience managing and optimising digital marketing channels.

Responsibilities

• Developing and implementing performance marketing strategies.
• Overseeing management and optimisation of key digital channels.
• Leading a team of marketing professionals.

Skills

Performance marketing expertise

Analytical skills

Digital marketing management

Leadership experience

Excellent communication skills

Results-driven mindset

Education

Degree in marketing, business, or related field

Job description

The Head of Performance Marketing will lead the development and execution of effective marketing strategies to drive growth and customer acquisition. This role requires a strong understanding of performance marketing channels, the ability to manage senior stakeholders and a proven ability to deliver results.

Client Details

The hiring organisation is a well-established and respected name within the industry. Operating as a medium-sized company, they focus on delivering innovative solutions to their clients while maintaining a professional and collaborative working environment.

Description

You will be responsible for:

• Developing and implementing performance marketing strategies that align with business objectives.
• Overseeing the management and optimisation of key digital channels, including paid search, social media, and display advertising.
• Collaborating with internal teams to ensure cohesive marketing efforts across all channels.
• Managing large budgets effectively, ensuring maximum return on investment.
• Leading a team of marketing professionals, fostering growth and development.
• Staying informed on industry trends and emerging technologies to maintain a competitive edge.
• Reporting on campaign performance and provide actionable recommendations to senior stakeholders.

Profile

The successful Head of Performance Marketing should have:

• Proven expertise in performance marketing.
• Strong analytical skills and the ability to interpret complex data sets.
• Experience managing and optimising digital marketing channels.
• Leadership experience with a track record of mentoring and developing teams.
• Excellent communication skills to influence stakeholders.
• A results-driven mindset with a focus on achieving measurable outcomes.
• A degree in marketing, business, or a related field is preferred.

Job Offer

A competitive salary + benefits is on offer for the successful candidate