Head of Communications & Audience Growth

WALLACE COLLECTION; United Kingdom; On-site; GBP 50,000 - 70,000; Full time

Job summary

A prestigious cultural institution in the United Kingdom is seeking a Head of Communications to lead their audience development and marketing strategies. The successful candidate will manage press relations, oversee digital infrastructure, and cultivate relationships with key stakeholders. Ideal applicants will have extensive experience in audience-driven marketing and demonstrate excellent communication skills. This role requires strategic vision and the ability to engage audiences through effective campaigns.

Qualifications

• Extensive experience in Audience Development and Communications strategies.
• Demonstrable experience of delivering effective marketing campaigns.
• Experience working with press agencies for national coverage.
• Strong interpersonal skills with the ability to engage stakeholders.

Responsibilities

• Devise and implement the Collection’s Communications strategy.
• Grow target audiences and increase revenue through marketing campaigns.
• Oversee digital infrastructure and develop audience insights strategy.
• Line manage Communications staff and ensure departmental compliance.

Skills

Audience Development

Marketing Campaigns

Press Relations

Social Media Strategy

Digital Marketing

Communication Skills

Time Management

Team Management

Education

Professional qualifications in Marketing (desirable)

Tools

Mailchimp

InDesign

Microsoft Dynamics

Job description

A prestigious cultural institution in the United Kingdom is seeking a Head of Communications to lead their audience development and marketing strategies. The successful candidate will manage press relations, oversee digital infrastructure, and cultivate relationships with key stakeholders. Ideal applicants will have extensive experience in audience-driven marketing and demonstrate excellent communication skills. This role requires strategic vision and the ability to engage audiences through effective campaigns.