Global Influencer Marketing Lead

DAZN; Greater London; Hybrid; GBP 70,000 - 90,000; Full time

Job summary

A leading sports streaming company in London is seeking a Head of Influencer Marketing to spearhead their global influencer strategy. The role requires extensive experience in managing influencer programs and strong knowledge of regional market dynamics. You will build partnerships, provide frameworks for regional teams, and lead activations across platforms like TikTok and Instagram. The position offers a vibrant work environment, excellent career growth opportunities, and a range of benefits including private medical insurance and flexible working options.

Benefits

25 days annual leave

Private medical insurance

Pension contributions up to 5%

Flexible working opportunities

Learning and development resources

Qualifications

• Extensive experience leading influencer marketing strategies in a central or global capacity.
• Strong understanding of regional market dynamics and how to scale influence programs.
• Experience building playbooks and frameworks for local teams.

Responsibilities

• Deliver on DAZN’s global influencer marketing strategy.
• Build and maintain a central operating model for regional teams.
• Lead global influencer activations for key partnerships.

Skills

Influencer marketing strategies

Regional market dynamics

Creator platforms knowledge

Stakeholder management

Performance analysis

Digital culture passion

Tools

CreatorIQ

Traackr

Upfluence

TikTok

Instagram

YouTube

Twitch

Job description

A leading sports streaming company in London is seeking a Head of Influencer Marketing to spearhead their global influencer strategy. The role requires extensive experience in managing influencer programs and strong knowledge of regional market dynamics. You will build partnerships, provide frameworks for regional teams, and lead activations across platforms like TikTok and Instagram. The position offers a vibrant work environment, excellent career growth opportunities, and a range of benefits including private medical insurance and flexible working options.