General Manager - XPENG cinch Birmingham

Marshall Motor Group; Birmingham; On-site; GBP 150,000 - 200,000; Full time

Job summary

A leading automotive retail group in Birmingham is seeking a General Manager for their XPENG division. This role involves overseeing day-to-day operations, managing financial performance, and leading a diverse team to drive excellence in the dealership. The ideal candidate will have experience in a managerial role and demonstrate strong leadership and stakeholder management skills. Competitive salary with benefits including private healthcare and a company car.

Benefits

Private Health Care

Company Car

Private Fuel

25 days annual leave plus bank holidays

Life assurance

Pension scheme

Qualifications

• Previous experience as a General Manager is preferred.
• Ability to lead and motivate a large team.
• Strong stakeholder management skills.

Responsibilities

• Lead day-to-day operations across the site.
• Manage dealership financial performance.
• Oversee sales and aftersales divisions.

Skills

Leadership skills

Stakeholder management skills

Analytical skills

Problem-solving skills

Job description

Job title – General Manager - XPENG cinch Birmingham

Job reference: REQ13558

Date posted: 08 / 10 / 2025

Application closing date: (blank)

Location: chinsh Birmingham

Salary: Competitive Basic Salary with a Generous OTE Scheme in place

Contractual hours: 45 per week

Job category / type: Head of Business / General Manager

General Manager – XPENG Birmingham

Hours: full time Monday to Friday, 45 hours per week

Salary: Competitive Basic Salary with a Generous OTE Scheme in place

Benefits: Private Health Care, Company Car, Private Fuel, 25 days annual leave plus bank holidays, life assurance and pension scheme.

Who we are

Marshall Motor Group was established in 1909 by David Gregory Marshall, in a small lock‑up garage in Brunswick Gardens, Cambridge and we are now the UK’s 7th largest motor retail group (AM100 11 / 24).

We operate 135+ car, van, truck and bike franchise stores across the UK.

Our vision is to be the UK’s premier automotive retail group as recognised by our colleagues, customers and business partners. To achieve our vision we will create a people‑centric culture, as well as operate as retailers who deliver retailing excellence and are regarded as an employer of choice.

We are part of the Constellation Automotive Group which is the largest vertically integrated digital used car marketplace in Europe giving you peace of mind and transparency that you are dealing directly with a trusted company.

The role

We are seeking a General Manager to join our XPENG division and manage our Birmingham store. This role will see you lead day‑to‑day operations across the site, including full accountability for dealership financial performance and line management of the dealership leadership teams. Reporting to the Franchise Director this role is offered on a full‑time, permanent basis, and offers the right candidate a chance to join a successful group with high employee engagement.

What you’ll do

As a General Manager, you will have overall accountability for people and financial performance for our Birmingham store. With support from your Franchise Director and corporate support functions, you will:

• Lead, manage and motivate a team of automotive professionals, ensuring the dealership is adequately resourced
• Drive a high‑performance culture, ensuring performance is rewarded and underperformance is managed
• Oversee the sales and aftersales divisions, ensuring performance meets or exceeds budget
• Set financial and growth objectives for each department, and plan accordingly to ensure profit and product targets are met
• Accurately finalise dealership reporting, in line with group reporting frameworks
• Develop and roll out dealership marketing and publicity strategies to support objectives
• Support the dealerships to consistently achieve high levels of customer satisfaction
• Ensure dealership activities are conducted in line with Marshall Motor Group, manufacturer and regulatory requirements

Who you are

Given the nature of this role, it is preferred that you have previous experience as a General Manager level. In addition to your previous experience, we are seeking individuals who display the following attributes:

• Strong leadership skills with the ability to lead and motivate a large and diverse team
• A professional and calm approach with strong stakeholder management skills to manage internal and external stakeholders
• Strong analytical and problem‑solving skills, with the ability to foresee potential barriers
• A commitment to the Marshall Values of People, Customers, Integrity and Innovation

Our policy is to employ the best qualified people and provide equal opportunity for the advancement of employees including promotion and training and not to discriminate against any person because of gender, race, ethnicity, age, sexual orientation, religion, belief, or disability.