Field Sales Leader

Becton, Dickinson and Company; Wokingham; On-site; GBP 75,000 - 95,000; Full time

Job summary

A leading medical technology company in the UK seeks a high-performing Field Sales Leader for their Interventional Cardiology Sales Team. This player-manager role demands strong leadership and extensive medical device sales experience, particularly in cardiology. You will coach a small team while driving personal sales success within your territory, engaging directly with key stakeholders in NHS and private sectors. The successful candidate will have the ability to inspire, excellent communication skills, and be ready to travel significantly. A passion for advancing healthcare solutions is essential.

Benefits

Top Employer certified 2025

Collaborative working environment

Qualifications

• Extensive experience in medical device sales, preferably in interventional procedures.
• Proven ability to lead and coach sales teams.
• Skilled in strategic territory planning and business case development.

Responsibilities

• Lead and coach a team of Sales Specialists.
• Manage personal sales territory achieving set targets.
• Develop relationships with cardiology stakeholders.

Skills

Sales experience

Leadership

Commercial acumen

Stakeholder engagement

Technical proficiency

Education

Degree in life sciences, healthcare, or business

Tools

Microsoft Office (Excel, Word, PowerPoint)

CRM systems

Job description

We are seeking a high-performing and strategic Field Sales Leader to spearhead our newly formed Interventional Cardiology Sales Team in the UK & Ireland. This player‑manager role combines frontline sales leadership with direct territory responsibility, offering a unique opportunity to shape and grow our presence in the cardiovascular space. You will lead and coach a team of two Sales Specialists, driving performance, capability development, and execution of our commercial strategy. In parallel, you will manage your own territory, engaging with cardiology centres to promote our portfolio of products used in Transcatheter Aortic Valve Implantation (TAVI) procedures. This role demands a strong commercial mindset, clinical credibility, and the ability to inspire a team while delivering personal sales success. You will play a pivotal role in accelerating market adoption, supporting in‑theatre cases, and building lasting partnerships with key stakeholders to improve patient outcomes.

Team Leadership & Coaching

• Lead a team of 2 Sales Specialists, providing regular coaching, performance feedback, and support.
• Conduct field visits with each team member and support onboarding through shadowing and training.
• Drive team development through career planning, training sessions, and input into performance reviews.
• Support recruitment and resource planning as needed.

Commercial Strategy & Execution

• Collaborate with the Sales Manager on forecasting, budgeting, and strategic initiatives to drive product adoption and market growth.
• Contribute to business planning, tender processes, and private sector expansion projects.
• Partner with other internal stakeholders to leverage health economic tools and support commercial success.
• Build and maintain relationships with Key Opinion Leaders to support clinical engagement and innovation.

Sales & Customer Engagement

• Manage a personal sales territory, achieving targets through strategic account planning and execution.
• Develop strong relationships with cardiology stakeholders across NHS and private sectors, positioning BD as a trusted partner.
• Deliver product education, in‑theatre support, and value‑added services to drive adoption and improve patient outcomes.
• Lead product trials and conversions with support from Clinical Specialists.
• Share market insights and contribute to business case development with cross‑functional teams.

Qualifications

• Education: Degree‑level qualification preferred, ideally in a life sciences, healthcare, or business‑related field.
• Sales Experience: Extensive experience in medical device sales, with a strong track record of success in complex hospital environments. Prior experience in cardiology or interventional procedures is highly desirable.
• Leadership: Proven ability to lead and coach sales teams, with experience in performance management, field training, and career development.
• Commercial Acumen: Skilled in strategic territory planning, business case development, and navigating procurement and tender processes.
• Stakeholder Engagement: Demonstrated success in building relationships with clinical stakeholders, including Key Opinion Leaders, and influencing decision‑making in NHS and private healthcare settings.
• Technical Proficiency: Competent in Microsoft Office (Excel, Word, PowerPoint) and CRM systems, with the ability to interpret sales data for planning and performance analysis.
• Personal Attributes: Adaptable, self‑motivated, and results‑driven, with excellent communication, coaching, and collaboration skills.
• The successful applicant must be prepared to travel up to 80% of their time within their territory and across the UK & occasional overnight stays may be required.
• Ambitious
• Collaborative
• Goal‑oriented
• Persuasive
• Results‑driven
• Self‑starter

About BD

BD is one of the largest global medical technology companies in the world. Advancing the world of health is our Purpose, and it is no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities. BD is proud to be certified as a Top Employer 2025 in the United Kingdom, reflecting our commitment to creating an exceptional working environment. A career at BD means learning and working alongside inspirational leaders and colleagues who are equally passionate and committed to fostering an inclusive, growth‑centered, and rewarding culture. You will have the opportunity to help shape the trajectory of BD while leaving a legacy at the same time.

At BD, we prioritize on‑site collaboration because we believe it fosters creativity, innovation, and effective problem‑solving, which are essential in the fast‑paced healthcare industry. For most roles, we require a minimum of 4 days of in‑office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work‑life balance. Remote or field‑based positions will have different workplace arrangements which will be indicated in the job posting.

BDI Surgery and BD are an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally‑protected characteristics.