Event & Marketing Specialist UKIN - Healthcare Systems & Technologies (HST)

Baxter International; Reading; Hybrid; GBP 30,000 - 40,000; Full time

Job summary

A leading healthcare company is looking for an enthusiastic Event & Marketing Specialist in Reading, UK. You will be responsible for planning and executing events, engaging with healthcare professionals, and analyzing event performance. The ideal candidate has a bachelor’s degree, 2-3 years of relevant experience, and strong project management skills. The position offers a competitive compensation package and professional development opportunities.

Benefits

Competitive total compensation package

Professional development opportunities

Health Insurance

Pension

Life Assurance

Qualifications

• Minimum of 2-3 years experience in events or marketing.
• Strong analytical and organizational skills.
• Ability to run multiple projects simultaneously.

Responsibilities

• Plan and deliver events including conferences and trade shows.
• Build and maintain strong relationships with customers.
• Analyze customer feedback to assess event effectiveness.

Skills

Event planning

Customer Engagement

Data Analysis

Project management

Content Development

Education

Bachelor’s degree in Marketing or related field

Tools

CRM tools

Job description

Overview

This is where your work makes a difference. At Baxter, we believe every person—regardless of who they are or where they are from—deserves a chance to live a healthy life. It was our founding belief in 1931 and continues to be our guiding principle. We are redefining healthcare delivery to make a greater impact today, tomorrow, and beyond.

Our Baxter colleagues are united by our Mission to Save and Sustain Lives. Together, our community is driven by a culture of courage, trust, and collaboration. Every individual is empowered to take ownership and make a meaningful impact. We strive for efficient and effective operations, and we hold each other accountable for delivering exceptional results.

Here, you will find more than just a job—you will find purpose and pride.

This is where your ideas lead to success

We are seeking a dynamic and enthusiastic Event & Marketing Specialist to plan and deliver high quality events that engage and educate healthcare professionals ultimately driving business growth and customer satisfaction across the UK, Ireland and Nordics.

And while you are a great teammate, you are also competitive—determined to achieve results and get things done.

At Baxter, we\'re not just promoting the latest life-saving products; we\'re thinking strategically about getting products to those who need them by understanding the value they provide, the market where they are needed, and the approach to reach the right individuals.

What you'll be doing

• Event planning & execution; planning, coordinating and delivering events including conferences, trade shows, webinars and workshops aligned to the activity listed in strategic marketing plans
• Customer Engagement & relationship building; Establish and maintain strong relationships with customers, understanding their needs and providing personalized event experiences
• Content Development & Curation; using existing materials and creating new content including presentation, workshops and training sessions to educate and inform customers.
• Data Analysis and reporting; analyse customer feedback and event performance metrics to assess the effectiveness of activation strategies and identify areas for improvement.
• Collaboration; working cross functional with sales, therapy, medical, marketing bringing together a collection of content and ideas to engage customers with tailored events and activities aligned to customer challenges
• Budget management; manage budgets ensuring cost effective planning and execution while maximising return on investment.
• Customer Relationship Management; Use CRM tools to track customer interactions and engagement levels ensuring personalized follow-up and support.

What you'll bring

• Bachelor’s degree in Marketing, Business Administration, or a related field or equivalent experience.
• Minimum of 2-3 years experience in events or marketing.
• Strong analytical skills and organisational skills.
• Project management skills, ability to run multiple projects simultaneously.
• Ability to develop ideas and create engaging content.
• Strong problem solving skills to ability to identify areas for improvement and solutions.

Benefits

• Competitive total compensation package
• Professional development opportunities
• High importance placed on work life balance
• Pension
• Health Insurance
• Life Assurance

Baxter is committed to supporting the needs for flexibility in the workplace. We do so through our flexible workplace policy which includes a required minimum number of days a week in our Reading office. This policy provides the benefits of connecting and collaborating in-person in support of our Mission. The flexible workplace policy is subject to local laws and legal requirements. At its discretion, Baxter may decide to adjust, suspend, or discontinue as business needs change.

Equal Employment Opportunity

Baxter is an equal opportunity employer. Baxter evaluates qualified applicants without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, protected veteran status, disability/handicap status or any other legally protected characteristic.

Reasonable Accommodations

Baxter is committed to working with and providing reasonable accommodations to individuals with disabilities globally. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please let us know the nature of your request along with your contact information.

Recruitment Fraud Notice

Baxter has discovered incidents of employment scams, where fraudulent parties pose as Baxter employees, recruiters, or other agents, and engage with online job seekers in an attempt to steal personal and/or financial information. To learn how you can protect yourself, review our Recruitment Fraud Notice.