Customer Relationship Management Executive (CRM)

The Big Phone Store; Wolverhampton; On-site; GBP 30,000 - 40,000; Full time

Job summary

A leading phone retailer in Wolverhampton seeks a CRM Executive to enhance customer engagement through data-driven strategies that build loyalty and retention. The ideal candidate is a driven marketer with experience in CRM and customer insights. This role offers a dynamic environment with hybrid working options, competitive benefits including staff discounts and a private pension scheme.

Benefits

Permanent role

Staff Discounts

Private Pension Scheme

Days off for social events

Free onsite parking

Up to 28 days holiday

Qualifications

• Driven marketer with CRM, customer loyalty experience.
• Passionate about using customer insights to drive decisions.
• Thrives in a results-driven environment.

Responsibilities

• Develop and optimise CRM strategies for retention and engagement.
• Manage customer data for personalised marketing campaigns.
• Collaborate with teams to ensure consistent touchpoints.

Skills

CRM experience

Customer loyalty marketing

Data-driven decision-making

Campaign management

Job description

Overview

As a CRM executive in our Marketing team, you'll lead in enhancing customer engagement, driving retention and managing data-driven campaigns that build long-lasting relationships with our customers. You'll have the autonomy to create, execute and optimise CRM strategies, leveraging customer insights and data to deliver personalised experiences and improve customer loyalty. This is a crucial role in shaping the way we connect with our customers and you'll be at the heart of the action!

Responsibilities

• Develop, execute and optimise CRM strategies that drive customer retention, engagement and loyalty.
• Manage and analyse customer data to create personalised and impactful marketing campaigns.
• Segment customer audiences and deliver targeted communications across multiple channels (email, SMS, etc.).
• Collaborate with teams to ensure customer touchpoints are seamless and consistent.
• Monitor campaign performance, assess customer feedback and adjust strategies to improve outcomes.
• Stay updated with the latest CRM tools, technologies and best practices to enhance customer experience.
• Work closely with the marketing and product teams to align CRM strategies with overall business goals.

Why Us

• High-performance culture, we don't do coasting or mediocrity.
• Diverse & Inclusive team, our background doesn't matter, your talent does.
• Real Impact, every role here keeps quality electronics out of landfills.
• Sustainability focused, we don't just talk about being green; we innovate and take action.
• Career growth, promotions based on impact, not tenure.
• Hybrid working available.

Qualifications & What You Bring

• You're a driven marketer with experience in CRM, customer loyalty, and data-driven marketing.
• You understand the power of customer insights and are passionate about using data to drive decision-making.
• You thrive in a high accountability, results-driven environment and are eager to make an impact on customer engagement and retention.
• You have experience in creating tailored marketing campaigns that resonate with customers and drive results.
• While qualifications and formal education are appreciated, they are not the sole criteria for our hiring decisions. We value individuals with an educated background, but we believe that skills, experience, mindset, and cultural fit are equally, if not more, important. A specific degree or qualification does not automatically make someone suitable for a role; we consider the full picture.

Benefits

• Permanent role
• Industry sector- Recession Proof
• Staff Discounts
• Private Pension Scheme
• Days out and other social events
• Free onsite parking
• Equal opportunities employer, fully committed to diversity, equality and inclusion since 1999
• Birthdays off and paid for without having to use entitlement after year 2
• Up to 28 days paid holiday
• One extra day holiday rewarded for every year of service from year 2