Content Marketing Manager

Radius Limited; Crewe; On-site; GBP 40,000 - 55,000; Full time

Job summary

A leading telematics company in the UK is seeking a Marketing Content Manager to be the strategic and creative owner of all content. You'll craft compelling materials like sales enablement assets, customer success stories, and thought leadership articles. This role requires you to ensure consistency in messaging and branding across all channels. Ideal candidates will have experience in content strategy and a passion for delivering high-quality content that drives engagement and brand awareness.

Qualifications

• Proven experience in content strategy and management.
• Strong writing and editing skills with high editorial standards.
• Ability to work collaboratively across departments.

Responsibilities

• Own and deliver the telematics content plan for marketing.
• Create sales enablement materials like brochures and pitch decks.
• Manage customer stories and advocate for customer successes.
• Develop thought leadership content and support PR efforts.
• Maintain telematics website content for consistency.

Skills

Content strategy development

Sales enablement

Customer advocacy

SEO optimization

Digital marketing

Job description

The Marketing Content Manager will be the strategic and creative owner of all content for the Radius Telematics division. You'll craft compelling stories, powerful sales enablement assets, engaging customer materials, thought leadership content, and high-impact copy that fuels our marketing programmes across the UK, Europe, Asia, Australia, and North America. You'll spot content opportunities, bring them to life through high-quality assets, and ensure consistency of tone, messaging, and branding across every channel. This is a fantastic role for a self-starter who loves turning ideas into polished content that drives awareness, demand, and customer engagement. Content Strategy & Ownership

Content Strategy & Ownership

• Own and deliver the telematics content plan aligned to marketing and commercial objectives.


• Identify content opportunities proactively – from industry trends to customer insights, product updates, and commercial priorities.


• Ensure all content supports brand positioning, demand generation, customer education, and sales success.

Sales Enablement Content

• Create high-impact sales enablement materials including:
  
  
  
  • Brochures
  
  
  • Product materials
  
  
  • Pitch decks
  
  
  • And more
  
  
  
  


• Maintain a clear, cohesive and up-to-date library of telematics content.

Customer Stories & Advocacy

• Build and manage a pipeline of customer stories across all regions.


• Produce testimonials, case studies, video interviews, and written success stories.


• Work with Customer Service and Sales to capture and promote customer wins and service achievements.

External Visibility & Thought Leadership

• Promote Radius Telematics successes and industry presence through owned and third‑party channels.


• Develop thought leadership content such as reports, blogs, whitepapers, guides, and opinion pieces that position Radius as a leading force in telematics.


• Support PR and comms teams with material that elevates Radius' brand reputation.

Website, SEO & Digital Support

• Own telematics website content – ensuring clarity, accuracy, tone of voice, and brand consistency.


• Partner with central Digital Acquisition and SEO teams to create conversion-focused and search‑optimised content.


• Maintain a strong content pipeline for landing pages, blogs, and lead generation assets.

Marketing Campaign Support

• Provide content for multi‑channel marketing campaigns, including email, social, paid media, and nurture programmes.


• Generate downloadable resources such as guides, checklists, toolkits, and research pieces to power lead generation and inbound activity.


• Repurpose and expand content into multiple formats to maximise reach and performance.

Internal Communications

• Support internal comms by creating materials for product launches, major updates, initiatives, and achievements.


• Ensure employees understand and feel connected to what's happening across the telematics division.

Brand Governance

• Maintain high editorial standards across all content.


• Champion consistency of brand tone, style, and messaging.


• Establish processes for reviewing, approving, and maintaining content.