Content Editor

IRIS Recruitment; Manchester; On-site; GBP 30,000 - 45,000; Full time

Job summary

A technology recruitment firm in the UK is seeking a confident and creative Content Editor to join their Education Marketing team. The successful candidate will lead efforts in writing, editing, and optimising impactful content across international education markets. Responsibilities include developing various content formats, managing workflows, and collaborating with cross-functional teams. Ideal candidates should have proven experience in content writing, strong SEO knowledge, and hands-on CMS experience, particularly with HubSpot and WordPress.

Qualifications

• Proven experience in content writing/editing, preferably B2B or SaaS.
• Understanding of SEO and content optimisation.
• Exceptional written English with attention to detail.
• Ability to manage multiple projects and work independently.

Responsibilities

• Write, edit, and optimise various content forms.
• Manage content operations and workflow.
• Conduct keyword and topic research.
• Track and report on performance metrics.
• Develop customer-facing content.

Skills

Content writing/editing

SEO optimization

CMS experience

Project management

Collaboration skills

Tools

HubSpot

WordPress

SEMrush

Asana

Google Analytics

Job description

We’re looking for a confident, creative, and collaborative Content Editor to join our Education Marketing team at IRIS Software Group. You’ll help shape how we communicate with schools, trusts, and education leaders across UK State, Independent, and International education markets.

You’ll play a major role in writing, editing, and optimising high-impact content that drives demand, retention, and growth across our education portfolio—including MIS, HR, finance, parental engagement, and analytics solutions.

This is an exciting opportunity to join us as we elevate how IRIS Education delivers content across products, teams, and regions.

What You’ll Do

Content Development & Delivery

Write, edit, and optimise long-form and high-value content: whitepapers, customer stories, blogs, newsletters, thought leadership, and product pages.

Shape tone of voice, messaging frameworks, and campaign goals with the Director of Marketing.

Localise content for key segments (MATs, Independent schools, International).

Repurpose long-form content into multi-channel assets.

Explore the smart use of AI tools for workflow, ideation, and optimisation.

Content Operations & Workflow

Own and maintain the editorial calendar aligned to campaign plans.

Upload, edit, and format content across CMS platforms (HubSpot, WordPress).

Collaborate with product, sales, design, and marketing to deliver content on time.

Lead content QA, ensuring consistency across all customer touchpoints.

SEO, AEO & Performance

Conduct keyword + topic research (SEMrush).

Optimise content for search visibility and engagement across emerging discovery platforms (AEO).

Track, analyse, and report on performance metrics.

Customer & Campaign Support

Develop customer-facing content (onboarding guides, newsletters, how-to articles).

Coordinate with partners and associations for features and advertorials.

Write case studies, working closely with account managers and customers.

What You Bring

Must-Have

Proven experience in content writing / editing (B2B or SaaS preferred).

Strong understanding of SEO and content optimisation.

Hands-on CMS experience (HubSpot, WordPress).

Exceptional written English + superb attention to detail.

Ability to manage multiple projects and work independently.

Comfortable collaborating with multiple stakeholders.

Nice-to-Have

Experience in the education sector or public / regulated markets.

Familiarity with marketing automation (Marketo, Campaign Monitor).

Understanding of design briefing, video scripting, and content repurposing.

Knowledge of accessibility and content governance best practices.

Tools You’ll Use

HubSpot • WordPress • SEMrush • Asana • MS Planner • SharePoint • Campaign Monitor • Marketo • Vimeo • YouTube • Google Analytics