Content Creator

AF Selection; Birmingham; On-site; GBP 27,000 - 30,000; Full time

Job summary

A dynamic agency in Birmingham is seeking a Content Creator to join a new team focusing on consumer clients. This role will involve working with influencers and creating high-end content for platforms like Instagram and TikTok. The ideal candidate will have a consumer background, experience with content generation, building relationships with influencers, and understanding of social media metrics. This hybrid role offers a starting salary of £27-30,000, with opportunities for salary growth and career development as the team expands.

Qualifications

• Experience in consumer-focused social media content roles or PR roles focused on content.
• Ability to curate and edit content, as well as create high-end content.
• Understanding of metrics and KPIs related to content performance.

Responsibilities

• Create and repurpose content with influencers and in-house teams.
• Analyze metrics to improve content effectiveness.
• Work closely with the digital team for any paid work.

Skills

Experience with TikTok

Experience with Instagram

Understanding of PR

Content creation

Relationship building with influencers

Job description

The role :

This is a brand new role driven by the transformational change the agency is undertaking. They realise that the way their consumer clients’ customers see the world and interact with brands is changing and they’re looking to take on a specialist to focus on all content creation for their burgeoning consumer client base.

The role will be varied, and will evolve, but as it stands it will involve working closely with influencers who create very high end content and re-purposing this for additional client content, but it will also involve creating content inhouse, so working with photographers and videographers for some clients, but going out and shooting content yourself, editing and re-purposing.

Naturally, you’ll also need to be able to look at the metrics to see what’s working and what isn’t – KPIs are important, but you’ll also have an understanding of the latest technologies and algorithms and how these might affect content produced. Main outlets for content will be Instagram and TikTok, and most of the work you produce will be organic, but you will work with the digital team within the agency on any paid work.

What we’re looking for :

You’ll either be in a consumer focussed social media content role and understand PR, or you’ll be in a PR role which is heavily content focussed and be keen to turn your career more in this direction. It’s fair to say this role is just a starting point within the agency.

It’s essential that you have a consumer background and have experience working with TikTok and Instagram and have been used to building relationships with influencers. You’ll also be ‘hands‑on’ and have experience of curating your own content from the ground up as well as editing and polishing work created by others. As you grow and your skills build, the anticipation is that the team around you will also grow, and you’ll have lots of opportunity to enhance both your career and your salary.

What’s on Offer?

Starting salary will be in the region of £27-30,000, but this will increase as you grow and develop through the agency. The role is hybrid, 3 days in the office on set days so everyone is in together, and there’s loads of softer benefits to go along with this.

The beauty of this role is that you’d be joining at the start of a new team so the opportunities for progression and development, for the right candidate, are unique.