Commercial Specification Manager

Reliance Worldwide Corporation; Portsmouth; On-site; GBP 45,000 - 65,000; Full time

Job summary

A leading global supplier in plumbing solutions is seeking a Specification Sales Manager. In this pivotal role, you will drive revenue growth by developing specifications and building strong relationships in the construction industry. The ideal candidate has proven experience in specification sales and excellent communication skills. Join a team focused on innovation and sustainable practices in the plumbing sector.

Qualifications

• Proven experience in specification sales within the construction or building services sector.
• Excellent relationship-building and communication skills.
• Self-motivated with a track record of achieving sales targets.

Responsibilities

• Develop and implement sales strategies to achieve revenue growth.
• Build and maintain an opportunity pipeline by targeting Main Contractors.
• Collaborate with M&E contractors to provide specification solutions.

Skills

Specification sales experience

Relationship building

CRM management

Understanding of M&E contractors

Knowledge of building regulations

Tools

CRM systems

Job description

Reliance Worldwide Corporation (RWC)

Plumbing Matters. We make it better. Our innovative products, built on a tradition of excellence, serve markets across plumbing, heating and construction to make our customers’ lives easier, while sustainably delivering unrivalled returns. We are publicly listed on the Australian stock exchange (ASX) with global headquarters in Atlanta, Georgia, USA, regional headquarters in Brisbane, Australia and London, UK. Our global family of trusted brands are committed to making a positive, lasting impact – we are better for our planet and better for our people. We operate in 45 facilities across 20 countries. We’re acquisitive and we’re laser focused on growth.

Our Culture

We’re big enough to make a difference and small enough for each one of us to make an impact. Whilst we operate on a global scale, we understand the importance of local markets by focusing on the needs of those markets. Our culture encourages our people to think differently, challenge the status quo and shape the world around us. Our values SPIRIT drive how we work together with a focus on Safety, Passion, Integrity, Reliability, and innovation, together as one global team. We have something special here – not just what we do, but who we are. We're not afraid to try new things; we punch above our weight; and we move with speed. Our strategy ensures we provide a safe environment for our people, and we actively promote diversity and inclusion. We are dedicated to sustainable practices and making a positive contribution to the community we serve. Everyone at RWC makes a valuable contribution to our business. Sound like somewhere you can see yourself. Read on.

About the Role

We are seeking a dynamic and results-driven Specification Sales Manager to join our team. This role is pivotal in driving revenue growth through strategic specification development and building strong relationships across the construction industry.

Key Responsibilities

• Develop and implement sales strategies to achieve revenue growth within your assigned area.
• Build and maintain an opportunity pipeline by targeting Main Contractors and M&E Subcontractors.
• Create end‑customer specifications with medium/large plumbing and M&E contractors, securing tender documents and specifications.
• Collaborate with M&E contractors to provide specification solutions, resolve challenges, and influence specifications where possible.
• Act as a brand ambassador, fostering long‑term business relationships.
• Identify and create new specification opportunities across the full RWC product range, driving new customer acquisition.
• Communicate product specifications internally and externally to ensure a seamless offer.
• Monitor competitor products and activities, providing feedback and insights.
• Offer technical support to customers and escalate complex queries to internal teams when necessary.
• Maintain accurate project and opportunity data in the CRM (SFDC), including meeting notes, strategies, and forecasts.
• Work closely with CAD teams to ensure efficient delivery of design requirements.
• Collaborate with Area Sales Managers to ensure specifications are met and stock availability aligns with build programs.
• Target consultants within your area to deliver accredited training and CPD seminars, securing product specifications.
• Maximize specification opportunities using Barbour ABI, trade publications, BIM store, and event leads.
• Strengthen relationships with key merchant distributors (e.g., WUK, BSS, TP, TGL, SBS, Oliver Ashworth) to generate leads and enhance sales opportunities.
• Stay informed on relevant building regulations and capture insights within the CRM.
• Achieve targets and KPIs aligned with company objectives.
• Host customers at events, deliver accredited training, and contribute to achieving sales budgets through data analysis.
• Network at sector exhibitions to generate leads.
• Ensure compliance with company policies and procedures.
• Deliver pipeline budgets consistently.

About You

• Proven experience in specification sales within the construction or building services sector.
• Strong understanding of M&E contractors and merchant distribution networks.
• Excellent relationship‑building and communication skills.
• Ability to manage projects from inception to completion using CRM systems.
• Knowledge of building regulations and industry standards.
• Self‑motivated with a track record of achieving sales targets.