Cheif Marketing Officer

Info Resume Edge; London; On-site; GBP 100,000 - 125,000; Full time

Job summary

A leading marketing consulting firm based in London seeks an experienced marketing leader to drive growth and global market penetration across B2B sectors. The ideal candidate will have over 12 years of proven success in demand generation and brand strategy, coupled with expertise in developing global go-to-market strategies. This role emphasizes data-driven decision-making and requires strong leadership capabilities to build high-performing teams.

Qualifications

• Over 12 years of marketing leadership experience across multiple sectors.
• Demonstrated success in scaling marketing organizations internationally.
• Strong analytical skills to measure marketing ROI and optimize performance.

Responsibilities

• Drive growth and market penetration across B2B sectors.
• Develop and execute marketing strategies in alignment with sales and product teams.
• Lead high-performing marketing teams to foster innovation and collaboration.

Skills

B2B demand generation

Brand strategy

Integrated marketing communications

Global go-to-market strategies

Data-driven decision-making

Job description

• Over 12 years of proven marketing leadership across SaaS, FinTech, and RegTech, with a track record of driving growth and global market penetration.

• Specialized expertise in B2B demand generation, brand strategy, and integrated marketing communications, delivering measurable impact on revenue and market share.

• Demonstrated success in scaling marketing organizations internationally, building functions that support both hypergrowth startups and established enterprises.

• Deep understanding of compliance, identity verification (IDV), AML, KYC, KYB, and regulatory workflows, with the ability to translate complex requirements into marketable value propositions.

• Adept at developing and executing global go-to-market strategies in close alignment with Sales and Product leadership.

• Recognized for building and leading high-performing marketing teams, fostering innovation, accountability, and cross-functional collaboration.

• Experienced in driving thought leadership and market education to position organizations as trusted authorities in compliance and fraud prevention.

• Oversight of digital marketing, demand generation programs, events, and public relations, ensuring consistent global brand presence and engagement.

• Strong focus on data-driven decision-making, with expertise in measuring marketing ROI, optimizing performance, and accelerating sustainable growth.