Business Operations Manager

ACROMETA LIFESTYLE PTE. LTD.; Greater London; On-site; GBP 30,000 - 45,000; Full time

Job summary

A marketing services company based in the UK is looking for an experienced Marketing Specialist to develop and implement marketing promotion strategies. You will manage digital marketing, user growth, and event execution while conducting market research. Ideal candidates will have a degree in a related field and 2-5 years of B2B marketing experience. Strong skills in data analysis, communication, and digital tools are essential. This dynamic role suits a proactive professional eager to innovate in a fast-paced environment.

Qualifications

• 2-5 years of B2B marketing experience, preferably in cross-border trade or e-commerce.
• Experience in digital marketing, content marketing, and event planning.
• Experience managing platforms such as LinkedIn, Facebook, and Google Ads.

Responsibilities

• Develop and execute marketing strategies and promotion plans.
• Acquire new users through multiple channels.
• Write marketing copy and create marketing materials.
• Conduct market research and analyze target customer needs.
• Identify and develop potential partners and maintain relationships.
• Plan and execute marketing events and campaigns.

Skills

Excellent written and oral communication skills in English and Mandarin

Proficient in using marketing tools

Capable of data analysis and report writing

Proficient in digital marketing techniques

Proficiency in design software

Proficient in Microsoft Office and Google Workspace

Education

Bachelor's degree in Marketing, International Trade, Business Management, or related fields

Tools

CRM tools

Social media management tools

Job description

Key Responsibilities

1. Formulation and Implementation of Marketing Promotion Strategies
   • Develop marketing strategies and promotion plans
   • Execute online and offline marketing campaigns, including exhibitions, seminars, and digital marketing
   • Manage social media accounts (LinkedIn, Facebook, WeChat, etc.) to boost brand awareness
   • Establish partnerships with global industry associations and chambers of commerce
2. User Growth and Customer Acquisition
   • Acquire new users through multiple channels (buyers, suppliers, service providers)
   • Plan and execute user acquisition campaigns to boost registration conversion rates
   • Establish and maintain a database of potential customers
   • Monitor and analyze Customer Acquisition Cost (CAC) and Lifetime Value (LTV)
3. Content Marketing
   • Write marketing copy, press releases, case studies, and other marketing content
   • Create marketing materials (brochures, PPTs, videos, etc.)
   • Manage content updates and SEO optimization for the official platform website
   • Plan and execute content marketing campaigns
4. Market Research and Analysis
   • Conduct market research to understand industry trends and competitor dynamics
   • Analyze target customer group characteristics and needs
   • Collect and analyze market feedback to provide recommendations for product optimization
   • Regularly produce market analysis reports
5. Partner Expansion
   • Identify and develop potential partners (trade companies, service providers, financial institutions, etc.)
   • Maintain existing partner relationships
   • Coordinate partner joint marketing campaigns
6. Event Planning and Execution
   • Plan and execute online/offline marketing campaigns (webinars, trade shows, business meetings, etc.)
   • Manage event budgets and execution processes
   • Evaluate event outcomes and optimize subsequent event strategies

II. Job Requirements

Educational Background

• Bachelor's degree or above, preferably in Marketing, International Trade, Business Management, or related fields

Work Experience

• 2-5 years of B2B marketing experience, with cross-border trade or e-commerce platform experience preferred
• Experience in digital marketing, content marketing, or event planning
• Experience in managing platforms such as LinkedIn, Facebook, and Google Ads is preferred

Skill Requirements

• Excellent written and oral communication skills in English and Mandarin
• Proficient in using marketing tools (CRM, email marketing, social media management tools, etc.)
• Capable of data analysis and report writing
• Proficient in digital marketing techniques including SEO, SEM, and social media marketing
• Proficiency in design software (Canva, Photoshop, etc.) is preferred
• Proficient in Microsoft Office and Google Workspace

Personal Qualities

• Proactive, results-oriented, and capable of independently completing tasks
• Strong creative ability to develop innovative marketing ideas
• Excellent communication and interpersonal skills
• Capable of working in a fast-paced environment and adapting to business travel
• Strong interest in cross-border trade and digital platforms

Please send your resume to [e-mail]