Business Development & Marketing Manager

BISHOP FLEMING; Plymouth; Hybrid; GBP 35,000 - 50,000; Full time

Job summary

A leading accountancy firm in Plymouth seeks a Business Development Manager to drive growth across core markets. The role involves developing strategic plans, managing lead generation, and collaborating with partners to optimize business development initiatives. Ideal candidates will have a Business or Marketing degree and proven experience in lead generation and relationship-building. The firm offers a supportive environment with flexible working arrangements and a range of benefits that promote employee wellbeing.

Benefits

Competitive holiday and bank holidays

Hybrid and flexible working

Pension scheme

Life assurance

Health cashback plan

Employee wellbeing app

Social events

Development opportunities

Qualifications

• Degree in Business or Marketing or equivalent experience is required.
• Previous experience in accountancy or professional services is an advantage.
• Proficient in lead generation and managing opportunities.

Responsibilities

• Drive growth across core markets and shape the go-to-market strategy.
• Manage lead generation, prospecting, and outreach to ensure a strong pipeline.
• Collaborate with stakeholders to develop strategic growth plans.

Skills

Lead generation

Relationship-building

Market analysis

Communication

Project management

Education

Business or Marketing degree

CIM Diploma

Tools

CRM systems

Microsoft Office Suite

Job description

Description

Are you an ambitious and results‑focused business development professional looking for a role where you can make an impact? Then we want to hear from you…!

Our Business Development and Marketing (BDM) team is at the centre of a client‑focused growth strategy that is raising our profile as one of the UK’s leading Audit, Accountancy, Tax and Advisory firms.

We’ve set ambitious plans to significantly grow the size of our business over the next few years, having already achieved double‑digit growth for the past eight years. We’re ranked in the Top Five of Accountancy Age’s Mid‑Tier Power Rankings and certified as a Great Place to Work.

The Role

Join us as a Business Development Manager and take the lead in driving growth across our core markets. You’ll shape our go‑to‑market strategy and spearhead initiatives that make a real difference to the firm’s success.

Working within our in‑house team, you’ll focus on delivering market, sector, service‑line, and regional business development activities. Your primary responsibility will be managing lead generation, outreach, and prospecting, ensuring our pipeline is strong and supporting conversion.

You’ll bring fresh ideas, a keen eye for detail, and a proactive mindset to support the firm’s strategic goals and contribute to our continued growth.

Key Responsibilities

• Collaborate and build strong stakeholder relationships with Partners and Business Leads to deliver growth strategies and become a trusted advisor on all aspects of business development.
• Develop and deliver market, sector and service‑line plans, ensuring strategic alignment and measurable ROI.
• Drive a proactive business development culture by identifying market trends, competitor activity, and growth opportunities.
• Manage and optimise the business development pipeline (enquiries and telemarketing), qualifying opportunities and supporting conversion.
• Manage and optimise marketing projects and campaigns across all channels.
• Champion CRM usage for pipeline management, tracking relationship‑building activities and segmentation.
• Collaborate across offices, markets and teams to deliver integrated initiatives and support ambitious growth plans.
• Work jointly with the other Business Development Manager to line‑manage BD team members, ensuring supervision, coaching and career development.

Check out our Career Site and Glassdoor profile to find out more about life at Bishop Fleming.

What we are looking for

• A relevant Business or Marketing degree, CIM Diploma, or equivalent experience.
• Previous experience in a similar role within accountancy, law, or professional services (advantageous but not essential).
• Proven experience in market, sector, or service marketing.
• Demonstrable expertise in core business development areas, including lead generation, prospecting, outreach, opportunity management, and managing intermediaries and referrals.
• Familiarity with CRM systems (HubSpot experience is a plus, but not essential) and proficiency in Microsoft Outlook, Word, Excel, and PowerPoint.
• The ability to work independently with a proactive, confident, and resilient approach, demonstrating persistence to overcome challenges.
• Strong relationship‑building skills across all levels, combined with the ability to perform under pressure and drive major projects to successful completion.
• Excellent written and verbal communication skills, with meticulous attention to detail and accuracy.
• Leadership capability, including motivating teams, providing direction, coaching, and developing others.
• Strong commercial awareness, with the ability to understand wider business issues and generate ideas that add value to the business development process.

Please contact Annie Hallam, Head of Business Development and Marketing Operations, or Grace Harris, Recruitment Advisor, if you would like to discuss this opportunity further.

Why Bishop Fleming

At Bishop Fleming, we take pride in putting our people first. We are a Great Place to Work certified and offer an outstanding work environment, strong office culture and extensive perks (listed below). We’re also a rapidly growing Top 30 Accountancy firm and have just been ranked fifth in the Accountancy Age Mid‑Tier Power Rankings. We’re proud to be the highest‑ranked firm in the South West. This comes on the back of nearly 20% growth last year, several award wins, and record‑breaking recruitment, taking our headcount to over 40 partners and close to 500 people.

We are a firm that thinks clients, people, and communities. As a member of Business in the Community (BITC), we are focused on improving our responsible business practices and collectively making positive impacts for the benefit of society.

If that’s not enough, we offer a fantastic range of benefits including:

• Competitive holiday plus bank holidays plus Christmas off.
• Hybrid and flexible working.
• A contributory Pension scheme.
• Life assurance and critical illness cover.
• Simply Health cashback plan including access to 24/7 online GP service and counselling services.
• Perkbox discounts and rewards platform with over 4,000 perks and discounts.
• Yulife employee wellbeing app.
• Social events with active social committees that plan internal and external events.
• Numerous opportunities for development.

We welcome applicants who would like flexibility in their working arrangements, including working from home or part‑time, which may help to accommodate parent or carer responsibilities, further studies, and activities outside of work.

We are committed to welcoming new people into an inclusive working environment, where everyone is given equal opportunity to reach their full potential. We support a culture where people are valued and treated fairly with respect, and differences are understood and celebrated. The more varied our workforce, the broader the expertise within our business. The broader our expertise, the greater our chances of innovation and success. That’s why we’re committed to equality of opportunity, diversity, and inclusion at every level.