Business Development Manager, IMRG

Closerstill Media; City Of London; On-site; GBP 40,000 - 60,000; Full time

Job summary

A B2B events organization in London is seeking a Business Development Manager to drive membership growth for Solution Providers. The ideal candidate possesses strong sales skills, experience with lead generation tools, and the ability to communicate effectively. You will have autonomy and a significant impact on the membership strategy, working closely with marketing and sales teams.

Qualifications

• Experience using LinkedIn and lead generation tools.
• Strong ability to communicate persuasively.
• Sales experience with a proven track record.

Responsibilities

• Generate new membership and sponsorship revenue.
• Collaborate with marketing for lead generation.
• Build and refresh contact data in Salesforce.

Skills

Sales experience

Communication skills

Social media proficiency

Organizational skills

Commercial acumen

Tools

Salesforce

LinkedIn Navigator

Apollo

Job description

WHO WE ARE:

At CloserStill, we strive to deliver the best. We’re on a mission to be the most dynamic B2B events and communities business in every market we serve, bringing people together to learn, connect and grow.
CloserStill operates across five regions, powering over 200 market-leading events, publications, and brands across Business Technologies, Healthcare, Learning, HR & Education, and Future Transport & Infrastructure.

Our teams are diverse, driven, and united by a shared commitment to excellence. Rooted in our core values of ownership, empathy, teamwork, integrity, and determination, we empower every employee to grow, shape their own path, and make a meaningful impact.

Joining CloserStill means being part of something bigger - not just building events, but creating opportunities, connections, and lasting value for the communities we serve.

WHO WE ARE LOOKING FOR:

IMRG is the UK’s ecommerce association, a membership community of online retailers and global digital tech companies. We are universally recognized as the leading authority in this space and are now looking for an experienced Business Development Manager to join our sales team and grow our Solution Provider (tech vendor) membership.

This is a fantastic opportunity for someone eager to take on substantial responsibility quickly, with plenty of autonomy, variety, and the chance to make a real impact.

THE ROLE:

As Business Development Manager (no direct reports), you will:

• Generate new Solution Provider membership and sponsorship revenue via all sales channels: phone, in-person at events, social media, and email.
• Take a leading role in LinkedIn Navigator outreach, identifying target groups, crafting outbound messaging, and using services such as Dripify.
• Collaborate with marketing to deliver lead generation tasks such as compiling lists and researching ideal-fit companies through Cognism and Apollo.
• Conduct outbound sales to new contacts and convert inbound enquiries.
• Actively build and refresh contact data in Salesforce, maintaining accurate pipelines and monitoring account activity.
• Develop new leads through a mix of social media, email, phone activity, event attendance, and networking.
• Work closely with the marketing and sales team to help shape and deliver the sales and marketing activity plan.

ABOUT YOU:

You’ll be someone who brings energy, initiative, and commercial acumen to the table. Specifically, you will offer:

• A genuine enthusiasm and ambition to develop your career in the ecommerce sector.
• Persuasive character with strong and creative writing and communication skills.
• Experience using social media (primarily LinkedIn), email, and lead generation tools such as Apollo and Navigator.
• Commercial acumen, entrepreneurial spirit, and enthusiasm for finding new opportunities.
• Confidence and persuasiveness when communicating both on the phone and face-to-face.
• Strong organisational skills with CRM experience (ideally Salesforce), plus good reporting and planning ability.
• A real interest in ecommerce data, analysis, and insight.
• Excellent people skills, with the confidence to introduce yourself and hold engaging conversations.
• Sales experience (sector relevant desirable), with evidence of achieving targets, showing initiative, and delivering results.

CloserStill Media reserves the right to request a DBS or credit check should the role require it.

DIVERSITY AND INCLUSION:

CloserStill Media embraces diversity in all its forms and is committed to continuing to develop a diverse and inclusive environment that encourages collaboration and innovation. We are an equal opportunity employer. All applicants will be considered for employment based on merit without attention to age, ethnicity, religion or beliefs, sexual orientation, gender identity, family or parental status, or disability status.

We are committed to ensuring an inclusive and accessible recruitment process. If you require any reasonable adjustments at any stage, don't hesitate to get in touch with our HR team.