Business Analyst

Harnham; City Of London; On-site; GBP 45,000 - 65,000; Full time

Job summary

A leading data consultancy in London is seeking a talented Business Analyst to support their marketing and digital division. The successful candidate will lead the business analysis for a new Customer Data Platform initiative, engaging with various stakeholders to clarify requirements and produce documentation. Ideal candidates have experience in marketing or digital sectors, strong stakeholder management skills, and familiarity with CDP technologies. This role offers opportunities for permanent positions.

Qualifications

• Proven experience as a Business Analyst in marketing or digital environments.
• Strong stakeholder management skills for navigating complex politics.
• Excellent documentation and communication skills.

Responsibilities

• Engage with cross-functional stakeholders to gather requirements.
• Lead business analysis for the CDP programme and convert needs into user stories.
• Produce and maintain detailed documentation for projects.

Skills

Stakeholder management

Communication

Agile methodologies

Business analysis

CDP familiarity

Tools

Treasure Data

Tealium

Salesforce Data Cloud

Job description

Overview

This role supports a newly formed team within the marketing and digital division. The successful candidate will provide business analysis expertise to help shape requirements, improve communication across departments, and support delivery of a Customer Data Platform (CDP) initiative.

Key Responsibilities

• Engage with cross-functional stakeholders across media, CRM, marketing, security, legal, procurement, and engineering teams to gather and clarify requirements.
• Lead business analysis for the CDP programme, understanding stakeholder needs and converting them into user stories and technical specifications.
• Support the RFP process for the new CDP platform (expected January).
• Produce and maintain detailed documentation including process flows, requirements, and project artefacts.
• Operate within Agile or Prince2 methodologies, ensuring structured and transparent delivery.

Required Skills & Experience

• Proven experience as a Business Analyst in marketing, digital, or web environments.
• Strong stakeholder management skills - able to navigate complex organisational politics and communicate diplomatically.
• Experience working with Customer Data Platforms (CDPs) and Mobile Measurement Partners (MMPs) is highly desirable.
• Familiarity with tools such as Treasure Data, Tealium, Salesforce Data Cloud, or similar CDP technologies.
• Excellent documentation and communication skills.
• Personable, resilient, and adaptable - able to engage with both technical and non-technical teams.
• Open to considering permanent opportunities.