Brand Manager - Fashion

Harrods; City of Westminster; On-site; GBP 35,000 - 50,000; Full time

Job summary

A leading luxury department store based in London seeks a passionate Brand Manager for its Womenswear and Menswear departments. The role demands expertise in driving sales and nurturing client relationships while maintaining high standards of brand representation. Candidates must demonstrate strong interpersonal and organizational skills. With an emphasis on creative influence and commercial impact, this full-time position offers varied responsibilities, including product training and stock management within a collaborative environment.

Benefits

Career development opportunities

Dynamic working environment

Qualifications

• Previous experience in senior sales or brand management.
• Self-motivated to learn and develop product knowledge.
• Strong ability to drive brand performance.

Responsibilities

• Act as a brand ambassador to drive sales.
• Organize product training and client outreach activities.
• Maintain stock control and accurate trade reporting.

Skills

Brand performance management

Strong interpersonal skills

Customer service excellence

Organizational skills

Job description

Are you passionate about fashion and ready to take the next step in your brand management career? We’re looking for talented, driven individuals to join our Womenswear or Menswear department as Brand Managers. This opportunity could be within any of our dynamic and fast‑growing brands, offering the chance to work in an environment that matches your strengths, interests, and career goals. Whether you’re drawn to heritage tailoring, contemporary streetwear, or performance‑driven apparel, we have exciting openings that offer both creative influence and commercial impact. As such, candidates must be open to working across any brand within the Womenswear or Menswear portfolio, based on business needs and best fit.

Your product awareness and passion to nurture the brand, while maintaining a high level of brand representation, will drive you in seeing the brand succeed. You will do this by having great product knowledge, maintaining standards in front and back of house, working closely with internal and external stakeholders and sending weekly trade reports.

About the Role

As a Brand Manager, you will be the face of the brand you represent, offering an exceptional shopping experience to every customer. You’ll be responsible for driving sales and nurturing client relationships, while also managing training, visual merchandising, and brand engagement.

Reporting to the Retail Manager, you will build strong relationships with internal stakeholders and brand partners, ensure stock is optimised, and contribute to a high‑performing and inspiring shop floor environment.

Key Responsibilities

• Act as a brand ambassador to drive awareness, sales, and client retention.
• Organise product training and client outreach activities.
• Maintain strong stock control and accurate reporting to maximise trade.
• Manage visual merchandising standards aligned with both brand and Harrods expectations.
• Work closely with Harrods Assisted Shopping and client engagement teams.

This is a full‑time position, 37.5 hours a week, working any 5 days spread across the 7 on a rota basis.

Candidate Profile

• Previous experience in senior sales or brand specialist and building client relationships.
• Self‑motivated to learn and develop your product and industry knowledge.
• Out‑of‑the‑box thinking mentality to surprise and delight customers with exceptional customer service and interpersonal skills.
• Strong ability to drive a brand’s performance.
• Great organisational skills to keep the shop floor running smoothly, including trade reports, reporting to stakeholders.
• Comfortable delivering on brand targets and expectations.

About Harrods

Harrods is one of the world’s leading luxury department stores and we’re becoming a destination for top designers, and the most sought‑after brands from around the globe. Our combined mission is to make visiting our iconic Knightsbridge store one of the world’s most inspiring shopping experiences.

Our Promise to You

Help us make the impossible possible for our customers and we’ll do something remarkable for you. As well as offering a friendly environment to inspire your best work, we provide abundant opportunities and support to build an exceptional career across the varied specialisms of our business.

Uniquely You

Whilst our job adverts outline the ideal qualities, skills, and prior experience for the role, we believe in the potential for growth and value individual strengths. If you can demonstrate the majority of skills and strong experience to thrive in this role, we would encourage you to apply.

At Harrods we believe the personality and authenticity of our people sets us apart. We celebrate and invite applications from all cultures, backgrounds, tastes, and experiences and are proud of our culture where people from all walks of life can grow and thrive. What makes you unique makes us exceptional.

If you want to know more about life at Harrods, search #TogetherHarrods on LinkedIn, or follow us on Instagram @togetherharrods.