Brand Manager

2i Recruit Ltd; Camberley; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading recruitment agency is seeking a proactive Brand Manager to help execute marketing strategies aimed at driving growth. The ideal candidate will have prior marketing experience and be skilled in project management within a fast-paced environment. Responsibilities include managing brand plans, new product developments, and analyzing market trends. Candidates should possess strong analytical skills and a passion for branding, as well as effective communication abilities. This role is based in Camberley, UK.

Qualifications

• Previous experience in brand management or marketing, ideally in premium brands.
• Proven ability to deliver projects in a multi-stakeholder environment.
• Excellent communication, presentation, and influencing skills.

Responsibilities

• Support the Brand Controller in brand plans and executions.
• Assist in managing new product development projects.
• Collaborate with teams to design customer attraction activities.

Skills

Project delivery in fast-paced environments

Strong communication skills

Analytical mindset

Strategic thinking

Organizational skills

Ability to work collaboratively

Education

Degree or equivalent experience

Marketing qualification preferred

Job description

Purpose of the Role

We are seeking a proactive and enthusiastic Brand Manager to support the execution of marketing strategy and tactics aimed at driving long-term growth. This role is perfect for someone with marketing experience who enjoys working in a fast-paced environment, is a strong communicator, and has a passion for building impactful brands.

Key Responsibilities

• Support the Brand Controller in the development and execution of brand plans, including consumer and customer insight, competitive analysis, pricing, and promotional activities.
• Assist in managing new product development projects from concept to launch, ensuring successful in-market execution.
• Collect, analyse, and interpret market trends, consumer behaviour, and competitor activity to identify growth opportunities.
• Collaborate with commercial teams to design activities that attract and retain customers.
• Use consumer insights to inform communications strategies, including influencer programmes and digital content.
• Manage projects and timelines for product launches and marketing initiatives, coordinating internal and external stakeholders.
• Monitor brand performance, calculating profitability and key metrics for each category and project.
• Maintain digital presence across social media and web channels, ensuring consistent and optimised content.
• Manage marketing budgets, including purchase orders, reconciliations, and reporting.
• Keep brand resources and documentation up to date.

Key Relationships

• Internal: Marketing Team, Commercial Team, Finance, Operations, Product Development

Experience and Skills Requirements

• Previous experience in brand management or marketing, ideally in premium or growing brands.
• Proven ability to deliver projects in a fast-paced, multi-stakeholder environment.
• Strong passion for brands and understanding of brand value and consumer relationships.
• Excellent communication, presentation, and influencing skills.
• Analytical mindset with strong commercial and numerical acumen.
• Ability to work both autonomously and collaboratively within cross-functional teams.
• Strategic thinking with a hands-on, practical approach.
• Strong project management and organisational skills, capable of handling multiple initiatives simultaneously.
• Adaptable, agile, and proactive, able to make decisions quickly and drive projects forward.

Education & Training

• Degree or equivalent experience.
• Marketing qualification (part-qualified or fully qualified) preferred, or equivalent business experience.

If you have not been contacted within 5 working days, then unfortunately on this occasion your CV has not been shortlisted.

Would you like to discuss this job further? Speak to our recruitment advisors: 01483 414719