Product Marketing Manager

RECRUITERS; Lyon; Sur place; EUR 70 000; Plein temps

Résumé du poste

A leading recruitment agency is looking for a Senior Product Marketing Manager to lead the launch and adoption of a talent solutions product in France. This role offers high visibility within a growing international team and involves developing marketing strategies tailored to the French market. Candidates should possess 4-6 years of B2B marketing experience, be fluent in French, and have strong project management capabilities. The position requires relocation to Dublin, Ireland, and offers a hybrid working model.

Prestations

25 days annual leave

Hybrid work model in Dublin

Competitive salary

Qualifications

• 4-6 years of experience in B2B marketing, ideally in tech/SaaS.
• Experience in HR tech, Talent Acquisition, or L&D environments preferred.
• Proven project management skills with attention to detail.

Responsabilités

• Lead the country Go-to-Market strategy for the product in France.
• Develop and optimize multi-channel marketing campaigns.
• Track and report on campaign performance and adoption metrics.

Connaissances

B2B marketing

Project management

Cross-functional collaboration

Digital marketing campaigns

Fluent French

Strong English communication

Description du poste

For this position, you must be willing to relocate to Dublin, Ireland. This is an on-site role and cannot be performed remotely or from France.

Contract end date: 6th November 2026

Salary: €70,000 per year

Holidays: 25 days annual leave

Working model: Dublin Hybrid (2–3 days onsite)

Application deadline: 5th of January

We are looking for a Senior Product Marketing Manager to lead the country launch and adoption of an innovative Talent Solutions product in France. This high-visibility role is part of a fast‑growing international marketing team and offers the chance to translate global strategy into locally relevant campaigns that drive awareness, adoption, and measurable business impact.

This product helps professionals hire, connect, and grow their careers, and is used by millions worldwide. As part of a high‑growth international marketing team, you will translate global strategy into locally relevant campaigns, driving awareness, adoption, and measurable commercial impact.

This is a senior, high‑visibility role ideal for an experienced B2B marketer who can combine strategic thinking with hands‑on execution, thrive in a fast‑paced environment, and work effectively across international teams.

Responsibilities

• Lead the country Go-to-Market strategy for the product in France.
• Develop, execute, and optimize multi‑channel marketing campaigns (digital, events, webinars, content, influencer, and partner programs).
• Translate global programs into locally relevant narratives and campaigns, adapting for language and market nuances.
• Collaborate with cross‑functional teams to ensure consistent messaging, alignment, and execution.
• Manage project timelines, budgets, and deliverables, ensuring high‑quality execution across all programs.
• Track and report on campaign performance, adoption metrics, and commercial impact to senior stakeholders.
• Serve as the go‑to‑market expert, enabling sales and customer success teams with toolkits and campaign support.

Your profile

• Native or near‑native French with strong English for global collaboration.
• 4‑6 years of experience in B2B marketing, ideally in tech / SaaS.
• Proven ability to work cross‑functionally and report to senior stakeholders.
• Experience in HR tech, Talent Acquisition, or L&D environments (preferred).
• Strong project manager, able to lead campaigns independently.
• Strong experience in project managing marketing campaigns, aligning multiple stakeholders to internal processes, ensuring deadlines and budgets are met, setting and tracking progress toward defined goals.
• Demonstrated ability to execute complex campaigns with speed, quality, and attention to detail.
• Solid project management experience, managing timelines, budgets, and multiple stakeholders.

If you are curious to know more and if your profile fits perfectly with this position, please reach out to Iraia at [phone] or send us your updated CV to [e-mail].

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