Trade Marketing Manager

SharkNinja; Madrid; Híbrido; EUR 50.000 - 70.000; Jornada completa

Descripción de la vacante

A leading consumer goods company in Madrid is seeking a Trade Marketing Manager to oversee Spanish operations. In this hybrid role, you will lead a team, build and execute marketing strategies, and collaborate with retail partners to drive growth. The ideal candidate has at least 5 years of experience in Trade Marketing, strong leadership skills, and fluency in Spanish and English.

Formación

• Minimum 5 years in Trade Marketing, ideally in consumer goods or retail sector.
• Experience leading and building a team.
• Fluency in both Spanish and English required.

Responsabilidades

• Lead and develop a high-performing team of Trade Marketing Managers.
• Build and execute a comprehensive Trade Marketing plan for Spain.
• Own and drive Joint Business Plans (JBPs) with key retail partners.
• Plan and implement launch strategies and online campaigns.

Conocimientos

Trade Marketing

Team Leadership

Strategic Planning

Retail Collaboration

Consumer Engagement

Digital Retail Strategy

Communication

Creativity

Descripción del empleo

Overview

We are looking for a passionate and driven Trade Marketing Manager to lead and oversee our Spanish Trade Marketing operations.

The position is based in our Madrid office - Hybrid 3 days in the office.

Reporting to the Trade Marketing Director, you will play a critical role in shaping our go-to-market strategy, working cross-functionally to deliver compelling shopper experience and drive growth across all retail channels in Spain.

Responsibilities

• Team Leadership: Lead and develop a high-performing team of Trade Marketing Managers, working closely with Sales to align on and execute joint business plans that drive revenue and market share.
• Strategic Planning: Build and execute a comprehensive Trade Marketing plan tailored to the Spanish market, aligned with the overarching UK and EU marketing strategies.
• Retailer Collaboration: Own and drive Joint Business Plans (JBPs) with key Spanish retail partners.
• Go-to-Market Execution: Plan and implement launch strategies, in-store activations, and online campaigns aligned with SharkNinja’s brand positioning.
• Consumer Engagement: Develop creative and localized campaigns to increase product awareness, engagement, and in-store / online conversions.
• Events & Trade Shows: Identify, plan, and execute participation in relevant trade shows and retailer events that support revenue objectives.
• Point of Sale Optimization: Evaluate current POS tools and implement improvements; define and monitor key success metrics (e.g., NPS, DAS).
• Digital Retail Strategy: Lead the strategy and execution of Brand Shops and digital merchandising across e-retailer platforms.
• Retail Data Management: Ensure accurate and timely product data is provided to retail partners for listings and online experiences.
• Budget Ownership: Manage retailer coop budgets to support trade marketing initiatives and maximize ROI in collaboration with retail partners.

Key Attributes & Skills

• Experience: Minimum 5 years in Trade Marketing, ideally within the consumer goods or retail sector, including experience leading and building a team.
• Leadership: Proven track record of managing, mentoring, and motivating teams toward shared goals.
• Adaptability: Comfortable working in a fast-paced, evolving environment. Agile mindset with the ability to pivot quickly.
• Communication: Strong written, verbal, and presentation skills, fluent in both Spanish and English.
• Collaboration: Excellent stakeholder management skills; ability to work cross-functionally with Sales, Marketing, and Product teams.
• Creativity & Innovation: Passion for finding creative ways to drive consumer engagement and sales.
• Entrepreneurial Spirit: Proactive and self-motivated, with a high level of ownership and accountability.
• Global Perspective: Experience working in a global matrix structure is a plus