Junior Marketing Executive

International SOS; Madrid; Presencial; EUR 30.000 - 40.000; Jornada completa

Descripción de la vacante

A leading medical assistance provider in Madrid is seeking a Junior Marketing Executive to design and execute email marketing campaigns, optimize the Spanish website, and coordinate events. The ideal candidate should be a native Spanish speaker with proficiency in English and experience in analytical marketing. This role offers an opportunity to contribute to impactful campaigns and drive lead generation efforts in a global organization.

Formación

• Experience in analytical/technical marketing, ideally in a B2B environment.
• Native Spanish speaker and proficient in English for team alignment.

Responsabilidades

• Design and execute email marketing campaigns and manage targeted leads.
• Plan and deliver webinars to engage decision-makers.
• Optimize the Spanish website with relevant content.
• Maintain accurate lead databases in Salesforce CRM.
• Create and localize digital content for the Spanish market.
• Coordinate industry events to generate leads.
• Collaborate with partners for content promotion.
• Analyze campaign performance and report to management.
• Develop marketing assets for awareness and lead generation.

Conocimientos

Email marketing

Website management

Content creation

Event coordination

Data analysis

Communication skills

Herramientas

Sitecore 10

Salesforce CRM

Eloqua

GoToWebinar

Power BI

LinkedIn

Canva

Descripción del empleo

Overview

International SOS is seeking a talented Junior Marketing Executive to join our team and drive impactful campaigns that enhance our online presence and contribute to our mission of saving lives and protecting global workforces.

International SOS is the world's leading company in the field of medical assistance, travel security services and prevention programs with over 12,000 employees at 1,200 locations in 90 countries. Founded in 1985 and headquartered in London and Singapore, the International SOS Group is trusted by 9,000 organizations, including 80% Fortune Global 100, 60% of the Fortune Global 500, as well as medium-sized companies, governments, educational institutions and non-governmental organizations (NGOs).

Key responsibilities

• Design and execution of targeted email marketing campaigns through Eloqua, aimed at generating qualified B2B leads and nurturing prospects throughout the sales funnel.
• Planning and delivery of webinars by integrating GoToWebinar, Salesforce, and Eloqua, positioned to engage key decision-makers such as Security Directors, HR leaders, and Risk Managers.
• Management and optimization of the Spanish website using Sitecore 10, ensuring localized, relevant content that supports lead conversion and sales goals.
• Data cleaning in Salesforce CRM to maintain accurate lead databases and support effective campaign targeting and sales outreach.
• Creation and localization of digital content and global campaigns for the Spanish market, adapted for the .es website and LinkedIn.
• Coordination and execution of industry-relevant events, in collaboration with Sales and Security teams, to generate leads and strengthen brand authority.
• Collaboration with sponsors and partners to co-create and promote content, organize joint webinars, and maximize event impact for lead acquisition.
• Monthly reporting and performance analysis of campaigns and lead generation efforts, presented to the General Manager for Southern Europe.
• Development of marketing assets including videos, articles, social media posts, banners, and brochures to support awareness and lead generation strategies.

About you

Required Skills: Tools & Platforms

• Sitecore 10
• Eloqua
• Salesforce CRM
• GoToWebinar
• Power BI
• PlayPlay
• Sleeknote
• LinkedIn
• Canva or Adobe Express
• Siteimprove

Required Competencies

• You have already gained experience in analytical / technical marketing, ideally in a B2B environment.
• Excellent communication skills: native Spanish speaker and proficiency in English, both written and spoken, to align teams.