Digital Marketing Specialist - Advertising Campaigns

beBeeActivation; Barcelona; Presencial; EUR 40.000 - 55.000; Jornada completa

Descripción de la vacante

A global advertising firm in Barcelona is seeking a Retail Media Activation Manager to lead advertising initiatives on Amazon. The role involves managing media agency relationships, executing media strategies, and optimizing budgets to maximize visibility and sales. Ideal candidates possess strong analytical skills, are fluent in business English, and thrive in collaborative environments. Competitive salary and benefits provided.

Servicios

Fixed salary between €40,000 and €55,000 plus profit-sharing

Health and retirement insurance

Employee savings plan

Meal plan

Personalized onboarding program

Formación

• Strong understanding of Amazon's advertising ecosystem.
• Fluency in business English.
• Ability to work collaboratively in a global organization.

Responsabilidades

• Manage relationships with media agencies and Amazon Ads.
• Define media strategic pillars and objectives for brands.
• Execute paid media strategies with local marketing teams.
• Ensure maximum Return On Investment (ROTI).

Conocimientos

Analytical skills

Communication skills

Data visualization

Herramientas

Advertising analytics tools

Descripción del empleo

Overview

As a Retail Media Activation Manager, you will be responsible for building and executing advertising campaigns in collaboration with the media agency to drive sales and increase brand visibility on Amazon's retail platform. You will work closely with internal teams and external partners to optimize advertising spend, manage budgets, oversee campaign planning and execution, analyze campaign performance, and identify opportunities for growth.

Responsibilities

• Owning and managing relationships with media agencies and Amazon Ads
• Defining key media strategic pillars and objectives for each brand and market
• Developing and executing paid media strategies in collaboration with media agencies and local e-trade marketing teams
• Allocating resources and ensuring maximum Return On Investment (ROTI)

Requirements

You must have a strong understanding of Amazon\'s advertising ecosystem and possess excellent analytical skills. Proficiency in advertising analytics tools and experience with data visualization is also preferred. Additionally, you should be fluent in business English and possess excellent communication, presentation, and interpersonal skills. You will excel in collaborative and cross-functional work within a global organization.

Benefits

• A fixed salary between €40,000 and €55,000 plus profit-sharing
• Health and retirement insurance, Employee savings plan, Works Council (CSE), Meal plan
• A personalized onboarding program with product and professional training
• A flexible and constantly evolving work environment

About Us

We are a global company with 20+ brands, offering numerous career paths and opportunities for growth. We value diversity, equity, and inclusion and strive to create a positive impact locally and globally through volunteerism, giving back, and sustainable business practices.