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A leading company in mobility solutions is seeking a Social Media Manager to enhance their global social media tools and platforms in Madrid. You will implement and optimize tools, oversee social accounts, and improve user training and support, driving strategic decisions in an international team committed to diversity and inclusion.
Company Description Continental develops pioneering technologies and services for sustainable and connected mobility of people and their goods. Founded in 1871, the technology company offers safe, efficient, intelligent and affordable solutions for vehicles, machines, traffic and transportation. In 2023, Continental generated sales of €41.4 billion and currently employs around 200,000 people in 56 countries and markets.
Job Description The Global Social Media Tools and Platform Manager will implement, lead and optimize global social media tools and platforms by :
Optimize platform and tool management to ensure seamless integration and functionality, enhancing overall social media operations.
Implement advanced social media listening and monitoring systems to capture real-time insights and trends, driving informed strategic decisions.
Develop and deliver comprehensive user training programs and performance reports to support effective tool usage and data-driven performance improvements.
Identify audience demographics, interests, and behaviors that inform content strategy, campaign optimization, and brand positioning.
Qualifications Minimum 10 years of experience in IT / Marketing with at least 5 years leading Social Media Tools / Platforms (e.g. Sprinklr, Brandwatch, Hootsuite) Proven track record in implementation and transformation of Digital Platforms and delivering high-quality outcomes that drive business growth.
Additional Information You will be part of the Global Marketing team for Continental Tires. You will report directly to the Head of Global Platforms and Marketing Operations. The role is posted as located in Madrid (Spain), but other locations could be considered. The Global Marketing is intentionally diverse and location agnostic, we value potential and skills over location, reflecting a broad range of backgrounds and perspectives. On top of that you can expect the following benefits :
Diversity, Inclusion & Belonging are important to us and make our company strong and successful. We offer equal opportunities to everyone - regardless of age, gender, nationality, cultural background, disability, religion, ideology or sexual orientation.
Social Media Manager
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