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About Huawei

Huawei is a leading global provider of information and communications technology (ICT) infrastructure and smart devices. With integrated solutions across four key domains — telecom networks, IT, smart devices, and cloud services — we are committed to bringing digital to every person, home, and organization for a fully connected, intelligent world.

At Huawei, innovation focuses on customer needs. We invest heavily in basic research, concentrating on technological breakthroughs that drive the world forward. We have more than 207,000 employees and operate in over 170 countries and regions.

Huawei's end-to-end portfolio of products, solutions, and services is both competitive and secure. Through open collaboration with ecosystem partners, we create lasting value for our customers, working to empower people, enrich home life, and inspire innovation in organizations of all sizes.

Job Title: Senior PR Manager (m/f/d)

Location: Dusseldorf, Germany

Main Responsibilities:

1. Develop and implement a comprehensive public relations strategy to enhance the company's brand awareness, reputation, and influence, supporting new product launch campaigns and building awareness, consideration, and preference among media and consumers from a PR perspective.
2. Establish in-depth cooperative relationships with the media landscape, expanding media resources, connecting with media channels to ensure efficient dissemination of company news and activities.
3. Utilize excellent storytelling and influential skills to pitch media and position topics/products in relevant media outlets.
4. Monitor public opinion dynamics and respond to public relations crises promptly, formulating effective response strategies to safeguard the company's brand image.
5. Write high-quality news articles, promotional copy for new product launches, press releases, and promotional campaigns.
6. Plan and organize large-scale PR activities from conception to on-site execution and follow-up to meet expected goals.
7. Prepare and execute press conferences, round tables, and press trips.
8. Monitor press coverage continuously and report on product-related media activities.
9. Collaborate with internal departments to integrate resources and support business publicity and promotion needs.
10. Coordinate with internal stakeholders at DACH, European, and global levels.

Requirements:

• Bachelor's degree or higher, preferably in public relations, journalism, media, etc.
• 5-8+ years of experience in public relations within consumer electronics, PR agencies, or media sectors.
• Rich media resources and strong media relationships; familiar with media operation modes.
• Proven planning and execution skills in PR activities, with successful case studies preferred.
• Insight into public opinion, crisis management capabilities, and ability to respond calmly under pressure.
• Excellent copywriting, communication, coordination, and team management skills.
• Fluent in English (written and spoken).
• High adaptability, creativity, and ability to work in an international team.
• Motivated, goal-oriented, pragmatic, hands-on mentality.
• Strong multi-tasking skills, ability to work under pressure, willingness to take on challenges.

What We Offer: An exciting career in a leading, fast-growing multinational telecom company, challenging work, competitive salary, and training opportunities across Europe.

Important: Applicants must be eligible to work and reside in Dusseldorf, Germany.

Privacy Statement: We are committed to protecting your privacy in accordance with local legislation. By applying, you consent to data processing. Your data will be kept confidential and secure. For inquiries, contact our European Data Protection Officer.

Key Skills: Special Events, Blog Posts, Account Executives, Fact Sheets, Press Releases, Account Management, Twitter, Client Relationships, SEO, Content Marketing, Client Meetings, Facebook, ROI, Client Contact, Client Service

Employment Type: Full Time

Experience: 5-8+ years

Vacancy: 1