Head of Sales (Automotive)

Geely Auto International; Frankfurt; Vor Ort; EUR 80.000 - 120.000; Vollzeit

Zusammenfassung

A leading global automotive firm is seeking a Sales Leader for its operations in Germany. The role involves driving sales strategy, managing dealer networks, and achieving ambitious sales targets while ensuring a strong brand presence in a competitive market. The ideal candidate will have a minimum of 7 years of automotive sales leadership experience, fluency in German and English, and a proven track record with automotive brands. Join us to pioneer the future of automotive innovation and mobility in Germany.

Leistungen

Competitive compensation package

Performance bonuses

Professional development opportunities

Qualifikationen

• Minimum 7 years of automotive sales leadership experience in Germany.
• Experience managing dealer networks and achieving sales targets.
• Track record of driving market penetration for new products.

Aufgaben

• Lead Geely’s sales strategy in Germany.
• Build and manage a high-performance dealer network.
• Define annual sales targets and develop execution plans.
• Oversee end-to-end sales operations and customer satisfaction.

Kenntnisse

Automotive sales leadership

Market penetration

Dealer network management

Fluent in German and English

Ausbildung

Bachelor’s degree in Business Administration, Marketing, Automotive Engineering

MBA

Jobbeschreibung

About the Company

As a key member of Geely’s European business team, you will lead our Germany subsidiary’s sales organization to drive market penetration, dealer network expansion, and sustainable revenue growth. We are seeking a visionary sales leader with deep automotive industry expertise and a proven track record in the German market to shape our brand presence and deliver exceptional business results.

About the Role

Core Value Proposition: Lead Geely’s sales strategy in one of Europe’s most critical automotive markets, aligning global brand goals with local market demands. You will be responsible for achieving ambitious sales targets, building long-term partnerships, and establishing Geely as a trusted player in the German automotive ecosystem—while upholding the highest standards of compliance and customer-centricity.

Responsibilities

Market Strategy & Intelligence (Germany-Focused)

• Conduct in-depth analysis of the German automotive market (passenger cars, EVs, and mobility trends), customer preferences (e.g., premium expectations, sustainability demands), and competitive dynamics (local OEMs, international brands, new mobility players).
• Benchmark competitor sales strategies, pricing models, and channel tactics to identify untapped opportunities and mitigate market risks.
• Develop localized sales strategies aligned with Geely’s global vision (e.g., EV transition, intelligent mobility) to enhance market share and brand visibility.

Dealer Network & Partnership Development

• Build, recruit, and manage a high-performance dealer network across Germany, ensuring coverage in key regions (e.g., Bavaria, North Rhine-Westphalia, Baden-Württemberg).
• Foster strategic partnerships with local stakeholders: government bodies (for policy compliance, EV incentives), automotive associations, and business partners (e.g., fleet operators, charging network providers).
• Optimize channel efficiency through regular dealer training, performance monitoring, and resource allocation (e.g., inventory management, marketing support).

Business Planning & Target Achievement

• Define annual/monthly sales targets (volume, revenue, profit margin) and develop actionable execution plans to meet or exceed KPIs.
• Design localized pricing, promotion, and after-sales policies that resonate with German customers (e.g., emphasis on quality, service reliability, sustainability).
• Balance short-term sales results with long-term brand equity—integrating Geely’s EV product lineup and technological advantages into local sales narratives.

Operational Excellence & Supply Chain Coordination

• Oversee end-to-end sales operations: supply chain alignment (with European logistics teams), inventory optimization, and dealer operational supervision to ensure seamless customer experiences.
• Drive continuous improvement in sales processes (e.g., lead management, customer onboarding) and after-sales service quality to enhance customer retention.

Customer Satisfaction & Brand Advocacy

• Lead NPS and customer feedback initiatives, ensuring prompt resolution of complaints and proactive addressing of German customers’ high service expectations.
• Act as Geely’s brand ambassador in Germany, representing the company at industry events (e.g., IAA Mobility) and promoting Geely’s commitment to innovation, sustainability, and safety.

Leadership & Team Development

• Lead, mentor, and motivate the local sales team, fostering a results-driven, collaborative culture aligned with Geely’s values.
• Recruit and develop high-potential talent, setting clear performance expectations and providing ongoing coaching to build a resilient sales organization.
• Collaborate closely with global teams (marketing, product, finance) to ensure alignment between local execution and global strategy.

Qualifications

• Bachelor’s degree or above in Business Administration, Marketing, Automotive Engineering, or related fields; MBA is a plus.

Required Skills

• Minimum 7 years of automotive sales leadership experience in Germany (preferably with passenger cars or EVs), including proven experience managing dealer networks and achieving sales targets in the German market.
• Prior experience with multinational automotive brands (OEMs) or leading dealer groups in Germany is highly preferred; familiarity with Chinese automotive brands’ international expansion is a strong advantage.
• Track record of driving market penetration for new products (e.g., EVs) or entering new market segments in Germany.

Preferred Skills

• Fluent in German and English (written and verbal)—mandatory for cross-cultural communication with local teams, dealers, and global stakeholders.
• Deep understanding of the German automotive market: customer behavior, dealer dynamics, regulatory landscape, and EV transition trends.
• Exceptional strategic thinking, market acumen, and data-driven decision-making skills.
• Strong leadership, team management, and stakeholder negotiation abilities—able to inspire teams and build trust with partners.
• Resilient, results-oriented, and adaptable to fast-paced environments; ability to work independently under pressure.
• High integrity and commitment to compliance with local laws and corporate policies.

Pay range and compensation package

Enjoy a competitive compensation package, including performance bonuses and professional development opportunities.

Equal Opportunity Statement

Be part of a global automotive leader at the forefront of EV and intelligent mobility innovation. Lead a transformative journey to expand Geely’s presence in Europe’s core market. Work in a diverse, collaborative environment that values local expertise and global vision.

Apply Now to shape the future of Geely in Germany and drive excellence in automotive sales!