Digital Content Creator Social Media Manager - Freelance Part-time

Tenengroup Ltd.; Hamburg; Remote; EUR 30.000 - 40.000; Teilzeit

Zusammenfassung

A leading e-commerce brand based in Hamburg is seeking a part-time Digital Content Creator who is fluent in German and has a passion for fashion and jewelry. Responsibilities include developing content strategy, creating engaging visuals, and managing social media presence. The ideal candidate should have at least 3 years of experience in digital content and a strong aesthetic sense. This role offers fully remote work 2-3 times a week.

Qualifikationen

• Minimum 3 years of experience in digital content creation and social media management.
• Mastery of Instagram formats (Reels, Stories, Carousels) and platform algorithms.
• Strong aesthetic sense and affinity with fashion, jewelry, luxury, or handcrafted products.

Aufgaben

• Develop a consistent editorial line aligned with brand values.
• Create professional visuals tailored for social media.
• Write engaging captions and schedule posts using social media tools.
• Track and analyze performance metrics to enhance engagement.

Kenntnisse

Content Marketing

Social Media Management

Visual Content Creation

Copywriting

Tools

Canva

CapCut

Adobe Suite

Meta Business Suite

Jobbeschreibung

The ideal candidate has a deep understanding of e-commerce in the fashion and jewelry sectors, knows how to captivate an audience with high-quality visual and editorial content, and is driven to build an engaged and loyal community.

• Language requirement: Fluency in German is mandatory, with sufficient English speaking abilities to communicate with our team.

A portfolio or examples of past work are required.

2-3 times a week & Fully remote.

Responsibilities:

1. Content Strategy & Branding

• Develop a consistent editorial line aligned with MYKA's brand (aesthetic tone, values).
• Define key content themes: product features, behind-the-scenes, customer reviews, lifestyle inspiration, storytelling.
• Propose an organic growth strategy:
• Editorial calendar
• Posting frequency
• Optimal formats depending on goals (reach, engagement, conversions)

2. Visual Content Creation

• Create professional, engaging visuals tailored for social media:
• Stylized product photography
• Short videos (Reels, Stories, TikTok-style) showing the jewelry being worn in detail or within a branded context
• Informative carousels and simple animations
• Proficient in tools such as Canva, CapCut, Lightroom, Premiere Pro, or similar

3. Copywriting & Publishing

• Write engaging captions tailored to the audience (storytelling, lifestyle, engagement)
• Include relevant hashtags and calls to action (CTAs)
• Schedule posts using Meta Business Suite or similar tools (Later, Buffer, etc.)

4. Performance Monitoring & Community Management

• Track and analyze key performance indicators (reach, engagement rate, saves, clicks, follower growth, etc.)
• Provide regular performance reports with analysis and recommendations
• Actively manage comments, DMs, and tagged content to boost engagement and maintain brand voice
• Respond to community questions, messages, and comments promptly, professionally, and friendly

Identify and flag user-generated content (UGC), relevant feedback, or customer concerns to the team.

Division: Line Of Business

Requirements:

• A portfolio or examples of past work are required
• Minimum 3 years of experience in digital content creation and social media management
• Mastery of Instagram formats (Reels, Stories, Carousels, etc.) and a solid grasp of platform algorithms
• Strong aesthetic sense and affinity with fashion, jewelry, luxury, or handcrafted products
• Creative, autonomous, meticulous, and well-organized
• Proficient with Canva, CapCut, Adobe Suite, or other visual content creation tools

Remote Work: Employment Type:

Part-time

Key Skills:

Content Marketing, Health and Safety Management, ASP, Infection Control, Crystal Report

Experience: 3+ years

Vacancy: 1