Strategic Brand Leader — Growth & Insights (CPG)

Maple Leaf Foods Inc.; Mississauga; On-site; CAD 94,000 - 141,000; Full time

Job summary

A leading food company in Peel Region, Mississauga, is looking for a Brand Manager to drive brand performance and marketing strategies. The ideal candidate will have a Bachelor's degree and a solid background in managing complex businesses within the CPG sector. Responsibilities include developing effective marketing plans, managing brand growth metrics, and leading a team. Competitive salary of CAD 94,000 - 141,000 plus incentives.

Benefits

Health and Wellness benefits

Defined Contribution Pension Plan

Tuition reimbursement program

Paid volunteer days

Qualifications

• Proactive and performance-driven, able to work under pressure in a fast-paced environment.
• Experience managing a large complex business in CPG/brand management.
• Strong team player and mentor with excellent people interaction skills.

Responsibilities

• Manage brand growth, setting material targets and deploying resources strategically.
• Develop and execute demand creation strategies for marketing plans.
• Understand brand analytics to measure ROI and inform recommendations.

Skills

Commercial Acumen

Budget Planning

Project Management

Strong Consumer Focus

Digital Fluency

Education

Bachelor’s Degree

Job description

A leading food company in Peel Region, Mississauga, is looking for a Brand Manager to drive brand performance and marketing strategies. The ideal candidate will have a Bachelor's degree and a solid background in managing complex businesses within the CPG sector. Responsibilities include developing effective marketing plans, managing brand growth metrics, and leading a team. Competitive salary of CAD 94,000 - 141,000 plus incentives.