Senior Marketing Data Analyst: Drive Campaign Impact (Hybrid)

HireTalent; Toronto; On-site; CAD 80,000 - 100,000; Full time

Job summary

A leading recruitment agency in Toronto is seeking a Senior Data Analyst to join their Marketing Analytics team. This role offers a hybrid work model and requires extensive experience in data analysis to inform marketing strategies and measure campaign performance. The ideal candidate will have strong analytical skills, proficiency in SQL, and experience with data visualization tools. This position lasts for 5 months on contract.

Qualifications

• 5+ years of experience in marketing data analytics role.
• Ability to tackle ambiguous problems and provide actionable insights.
• Experience with Multi-Media or Attribution Modeling is a plus.

Responsibilities

• Perform data analysis using first party & third party data.
• Conduct deep-dive analyses to measure effectiveness of marketing campaigns.
• Build, maintain, and improve dashboards that track key marketing KPIs.

Skills

Data analysis

SQL

A/B testing

Data visualization (Tableau, Looker)

Communication skills

Analytical skills

Education

Degree in analytics, statistics, economics, or marketing

Tools

Excel

Python

R

Job description

A leading recruitment agency in Toronto is seeking a Senior Data Analyst to join their Marketing Analytics team. This role offers a hybrid work model and requires extensive experience in data analysis to inform marketing strategies and measure campaign performance. The ideal candidate will have strong analytical skills, proficiency in SQL, and experience with data visualization tools. This position lasts for 5 months on contract.