Senior CRM Analytics Lead - Hybrid, E-commerce Growth

Reitmans; Montreal; On-site; CAD 70,000 - 100,000; Full time

Job summary

A leading Canadian fashion retailer is seeking a Senior Analyst, CRM for a 12-month contract. The role focuses on analyzing customer data to enhance e-commerce performance for the PENN brand. Responsibilities include creating reports, analyzing customer behavior, and improving CRM tools. Ideal candidates will have 7+ years of experience, a relevant university degree, and strong proficiency in BI tools. The company offers a flexible hybrid work environment and competitive benefits, including a discount on merchandise and opportunities for career growth.

Benefits

Flexible hybrid work environment

Competitive benefits package

50% discount on regular-priced merchandise

Employee Referral program

Opportunities for career growth

Qualifications

• 7+ years of relevant experience.
• Experience with methodologies such as A/B testing and data manipulation.
• Proficiency in Excel and familiarity with project management is a plus.

Responsibilities

• Create and deliver reports and dashboards for various teams.
• Analyze customer behavior and campaign results to recommend growth strategies.
• Improve CRM tools and data processes in collaboration with teams.

Skills

Data analysis

Customer segmentation

Business Intelligence (BI) tools

Bilingual proficiency

Education

University degree in a related field

Tools

Microsoft Excel

Job description

A leading Canadian fashion retailer is seeking a Senior Analyst, CRM for a 12-month contract. The role focuses on analyzing customer data to enhance e-commerce performance for the PENN brand. Responsibilities include creating reports, analyzing customer behavior, and improving CRM tools. Ideal candidates will have 7+ years of experience, a relevant university degree, and strong proficiency in BI tools. The company offers a flexible hybrid work environment and competitive benefits, including a discount on merchandise and opportunities for career growth.