Remote Performance Marketing Specialist – Canada

Employment Innovations; Remote; CAD 60,000 - 90,000; Full time

Job summary

A leading HR technology company is seeking an experienced Performance Marketing Specialist to manage paid advertising efforts in Canada. In this remote role, you will be responsible for executing and optimizing campaigns across platforms like Google and Facebook. The ideal candidate has at least 4 years of experience in paid marketing, analytical skills, and a focus on driving measurable business results. Join a fast-paced team that values impact, growth, and innovation.

Benefits

Flexible working hours

Employee share options

Generous parental leave policy

Learning and development opportunities

Qualifications

• 4+ years of hands-on experience managing paid marketing campaigns across multiple platforms.
• Proven track record of driving measurable outcomes through paid channels.
• Deep knowledge in campaign structure and audience targeting.

Responsibilities

• Own and execute paid marketing campaigns including audience targeting and budget management.
• Develop audience segmentation strategies to reach key personas.
• Analyze campaign performance and provide regular reporting on key metrics.

Skills

Paid marketing campaign management

Analytical skills

Audience targeting

Bidding strategies

Communication skills

Tools

Google Analytics

Excel

Job description

A leading HR technology company is seeking an experienced Performance Marketing Specialist to manage paid advertising efforts in Canada. In this remote role, you will be responsible for executing and optimizing campaigns across platforms like Google and Facebook. The ideal candidate has at least 4 years of experience in paid marketing, analytical skills, and a focus on driving measurable business results. Join a fast-paced team that values impact, growth, and innovation.