National Digital Marketing Lead — Law Services

KPMG Canada; Lethbridge; On-site; CAD 74,000 - 111,000; Full time

Job summary

A leading professional services firm in Alberta seeks a Marketing Manager to shape and execute integrated marketing initiatives in a collaborative environment. The ideal candidate brings 7-10 years of marketing experience, a strong digital marketing background, and proven project management skills. This role involves launching dynamic campaigns, building partnerships, and analyzing market trends to enhance the firm's brand. A commitment to inclusivity and excellence is essential.

Benefits

Comprehensive and competitive Total Rewards program

Opportunities for professional development

Qualifications

• 7-10 years’ experience in marketing within a national or global organization.
• Demonstrable success in activating multi-channel marketing programs.
• Strong oral and written communication and presentation skills.
• Proven project management skills.
• Ability to understand complex matters and translate them into marketing activities.
• Experience identifying key industry information and presenting insights.
• Digital-first strategic thinker with experience in social media best practices.

Responsibilities

• Launch digital marketing campaigns that resonate.
• Build dynamic partnerships with various teams across the firm.
• Orchestrate standout events and manage legal ranking submissions.
• Track the pulse of the Canadian legal ecosystem.

Skills

Digital marketing expertise

Strong communication skills

Project management

Analytical skills

Collaboration

Creative thinking

Content creation

Education

Diploma or undergraduate degree in marketing or a related field

Job description

A leading professional services firm in Alberta seeks a Marketing Manager to shape and execute integrated marketing initiatives in a collaborative environment. The ideal candidate brings 7-10 years of marketing experience, a strong digital marketing background, and proven project management skills. This role involves launching dynamic campaigns, building partnerships, and analyzing market trends to enhance the firm's brand. A commitment to inclusivity and excellence is essential.