Marketing Specialist

KPMG LLP Canada; Toronto, Vaughan; On-site; CAD 55,000 - 82,000; Full time

Job summary

A leading professional services firm in Toronto seeks a Marketing Specialist to support content marketing and campaign coordination. This role involves managing digital marketing activities, assisting in event logistics, and maintaining CRM databases. The ideal candidate brings 2-3 years of relevant experience, a degree in marketing or a related field, and exceptional communication skills. This position offers a competitive salary range of $55,000 to $82,000 and opportunities for professional growth.

Benefits

Comprehensive Benefits Package

Professional Development Opportunities

Qualifications

• 2 to 3 years’ experience in marketing in a national or global organization.
• Strong digital and integrated marketing experience in a professional environment.
• Ability to work independently to meet deadlines.

Responsibilities

• Coordinate the rollout of external campaigns and programs nationally.
• Assist in the production of marketing collateral, webcasts, and email campaigns.
• Support specific events, including invitation development and registration management.

Skills

Digital marketing experience

Project management

Communication skills

Team collaboration

Detail-oriented

Education

Diploma or undergraduate degree in marketing, business, or communications

Tools

SalesForce Engage

ExactTarget

Cvent

Job description

Overview

At KPMG, you’ll join a team of diverse and dedicated problem solvers, connected by a common cause: turning insight into opportunity for clients and communities around the world.

As part of the KPMG National Marketing team, the Marketing Specialist provides support in the areas of content marketing, internal and external communications, digital marketing, webcasting, market research, email marketing list coordination, CRM management, client‑facing events and other market‑positioning activities. This is an excellent opportunity for a strong, tactical, self‑starter who is interested in further developing their strategic marketing skill set.

What you will do

• Coordinate the rollout of external campaigns and programs, nationally
• Proactively maintain a focus on marketing projects, and identify and provide recommendations for improved efficiencies
• Assist in the production of marketing collateral, webcasts, email campaigns, web content and social media campaigns with in‑house creative and digital marketing team
• Support specific events, including event management logistics—critical path development, invitation development and distribution, registration management, list management/creation, distribution of follow‑up reports and other related support as needed
• Collaborate with in‑house digital marketing team to maintain website, drive social media content and aspects of our marketing campaigns and programs
• Create, develop and manage content for our internal portals
• Research as well as coordinate and gather information necessary to develop presentations, fact sheets, and other marketing collateral, as required
• Participate in initiatives to help advance collaboration across functions, industries, and regions to share and leverage best practices and enhance overall marketing efficiencies
• Maintain lists in KPMG’s CRM database, SalesForce Engage, and execute external communications through KPMG’s lead generation tools, such as ExactTarget and Cvent

What you bring to the role

• 2 to 3 years’ experience in marketing in a national or global organization (B2B, agency, professional services and/or financial services experience preferred)
• Diploma or undergraduate degree, preferably in marketing, business and/or communications
• Strong digital and integrated marketing experience demonstrated in a professional environment
• Must be a highly efficient, detail‑oriented, quick learner and self‑starter who is eager to develop professionally
• Exceptional written and verbal communication and organizational skills
• Must be a team player and an active participant and contributor to marketing meetings
• Ability to work independently to meet deadlines
• Confident in providing support and recommendations to senior leadership
• Superior project management skills—MUST be able to manage multiple projects in a fast‑paced, deadline‑driven environment
• Strong social and digital media acumen with deep experience in managing these aspects of campaigns
• Innovative mindset that actively disrupts in order to improve what we do

KPMG Ontario Region Pay Range Information

The expected base salary range for this position is $55,000 to $82,000 and may be eligible for bonus awards. The determination of an applicant’s base salary within this range is based on the individual’s location, skills & competencies, and unique qualifications. In addition, KPMG offers a comprehensive and competitive Total Rewards program.

Providing you with the support you need to be at your best

Our Values, The KPMG Way

Integrity, we do what is right | Excellence, we never stop learning and improving | Courage, we think and act boldly | Together, we respect each other and draw strength from our differences | For Better, we do what matters

KPMG in Canada is a proud equal opportunities employer and we are committed to creating a respectful, inclusive and barrier‑free workplace that allows all of our people to reach their full potential. A diverse workforce is key to our success and we believe in bringing your whole self to work. We welcome all qualified candidates to apply and hope you will choose KPMG in Canada as your employer of choice.

Adjustments and accommodations throughout the recruitment process

At KPMG, we are committed to fostering an inclusive recruitment process where all candidates can be themselves and excel. We aim to provide a positive experience and are prepared to offer adjustments or accommodations to help you perform at your best. Adjustments (informal requests), such as extra preparation time or the option for micro breaks during interviews, and accommodations (formal requests), such as accessible communication supports or technology aids, are tailored to individual needs and role requirements. You will have an opportunity to request an adjustment or accommodation at any point throughout the recruitment process. If you require support, please contact KPMG’s Employee Relations Service team by calling 1-888-466-4778.

AI Usage

Weembrace the use of artificial intelligence (AI) to enhance the candidate experience and streamline our recruitment processes. AI tools may help with organizing applications or surfacing relevant qualifications. However, no hiring decisions are made using AI. Every hiring decision is made by our hiring managers and recruitment professionals, who are equipped with training that empowers them to use these tools responsibly. AI technologies used in our recruitment process undergo detailed risk assessments, including security and privacy requirements, that align with KPMG’s Trusted AI framework.

We believe technology should empower human judgment, not replace it. It’s one of the many ways we’re delivering on our vision of being a technology‑first, people‑driven firm.