Manager, Business Insights and Analytics

Loblaw Companies Limited; Toronto; On-site; CAD 80,000 - 105,000; Full time

Job summary

A leading Canadian retailer is seeking a Manager for Business Insights & Analytics to drive insights for retail media strategies. The ideal candidate will have 3-4 years of experience in marketing analytics and technical proficiency with SQL, R, or Python. The role involves collaboration with teams to analyze data, design media campaigns, and communicate compelling insights. This offers a dynamic work environment with commitment to sustainability and diversity.

Benefits

Comprehensive training

Flexible work hours

Competitive benefits

Qualifications

• 3-4+ years of experience in the marketing & media ecosystem.
• Experience analyzing media, financial, or industry datasets.
• Experience in retail media, e-commerce, and customer data.

Responsibilities

• Provide actionable analysis for retail media strategies.
• Lead design and measurement of client media campaigns.
• Synthesize insights and communicate recommendations.

Skills

Analytics and statistical skills

Strong technical skills

Excellent communication skills

Structured thinking and problem-solving

Entrepreneurial mindset

Tools

SQL

R

Python

Job description

Overview

Come make your difference in communities across Canada, where authenticity, trust and making connections are valued as we shape the future of Canadian retail together. Loblaw Companies Limited succeeds through collaboration and commitment, with a focus on positively impacting the lives of all Canadians. This is a place to belong whether you are starting your career, re-entering the workforce, or seeking a new opportunity.

Manager, Business Insights & Analytics

• Business: Loblaw Advance

• Work model: Minimum 4 days in the office per week

• Base office: 500 Lakeshore Blvd West, Toronto

Loblaw Advance drives brands forward by unlocking Loblaw’s exclusive purchase pattern data, customer intelligence, and millions of daily connections with shoppers to drive growth for business partners. Backed by the country’s leading grocery and pharma retailer, and the nation’s leading loyalty program, PC OptimumTM, we have a unique set of assets to help consumer brands reach customers and grow their retail business more effectively. Our dynamic team bridges loyalty, media, product, analytics, insights and strategy disciplines for integrated planning that empowers our own brands and those of our partners to reach Canadian customers at the right time, in the right way.

We’re always innovating to stay on the leading edge of a fast-evolving industry. We seek great people who share our principles of authenticity, curiosity, trust, and collaboration and work with some of the best minds in the industry to create solutions our customers will love.

We are hiring a Manager for the Business Insights and Analytics group with a background in customer and media data analytics. Working with the Director, Business Insights and Analytics, the Manager will work closely with Client Success and Measurement teams to provide high-impact analysis and insights that enable our clients to make informed business decisions on their retail media marketing strategies.

What You\'ll Do

• Provide actionable analysis to client teams that support retail media strategies and sales programs. This includes understanding key client strategic objectives, shopper and category dynamics that influence media campaign performance, identifying opportunities for incremental media sale and diagnosing business performance drivers.
• Lead the design and measurement of key client media campaigns, incorporating best practices in retail media marketing execution from across multiple clients, categories and campaigns. This includes developing hypotheses and learning agendas based on quantitative and qualitative analysis, running test and learns on media campaigns, monitoring in-campaign performance and delivering post-campaign analysis with actionable recommendations.
• Participate in cross-functional strategic projects that inform key Advance growth strategies for Go To Market, product development, sales planning and client growth. This includes identifying opportunities proactively, forming hypotheses, conducting research, facilitating discussion and developing data analyses that drive insights and actionable solutions.
• Synthesize and communicate insights, implications and next steps utilizing quantitative, qualitative, statistical analysis and retail media measurement techniques (eg sales lift, brand lift, LTV, Brand Equity, MMM).
• Collaborate closely with cross-functional project team members, clients, and leadership to structure, problem solve, and iterate on project deliverables.
• Communicate marketing science program outputs verbally and through high-quality deliverables such as slide decks, whitepapers, spreadsheets/dashboards and training programs.
• Support day-to-day relationship management including managing workflow, agendas, and project plans.
• Support broader marketing science team and Advance initiatives including training, culture, research and insights, and business growth efforts.
• Mentor junior team members by supporting training initiatives and offering one-on-one guidance.

What You Bring

• 3-4+ years of experience working in the marketing & media ecosystem with clients to solve challenging problems.
• Strong analytics and statistical skillset with past experiences analyzing media, financial, or industry datasets to inform strategy / solution outputs, identify and quantify opportunities to drive performance.
• Strong technical skills, including practical experience using SQL, R or Python to conduct business analysis.
• Proven structured thinking and problem-solving skills, helping teams, peers and clients to develop clear and actionable strategies / solutions.
• Experience working with and presenting to senior leaders, identifying opportunities to address business challenges and engagement opportunities, and securing alignment.
• Excellent communication skills, including business writing, small group and large-scale verbal presentations and visual storytelling.
• Entrepreneurial mindset and demonstrate self-starter with an ability to identify opportunities, manage time, work independently and thrive in ambiguous environments.
• Experience in (and passion for) retail media, e-commerce, digital marketing, customer data and insights.
• Experience at a management consulting firm or on a corporate strategy team for a large Fortune 500 company preferred but not required.

Our commitment to sustainability and social impact is an essential part of the way we do business. Our approach is based on three pillars – Environment, Sourcing and Community – and we are constantly looking for ways to demonstrate leadership in these areas. Our CORE Values – Care, Ownership, Respect and Excellence – guide all decision-making and come to life through our Blue Culture. We offer progressive careers, comprehensive training, flexibility, and other competitive benefits.

If you are unsure whether your experience matches every requirement above, we encourage you to apply anyway. We welcome varied perspectives and diverse experiences that we can add to our team. We have a long-standing focus on diversity, equity and inclusion and are committed to creating accessible environments for our colleagues, candidates and customers. Requests for accommodation due to a disability can be made at any stage of application and employment.

Please Note: Candidates who are 18 years or older are required to complete a criminal background check. Details will be provided through the application process.