Growth Marketing Manager, Golf (14 -month contract)

Lightspeed Commerce; Montreal; On-site; CAD 70,000 - 90,000; Full time

Job summary

A leading commerce platform provider in Montreal is seeking a Growth Marketing Manager on a 14-month contract to drive performance marketing initiatives in the Golf industry. The ideal candidate will have over 5 years of digital marketing experience, focusing on PPC strategies, and possess strong analytical skills. This role involves collaborating with various specialists, optimizing ad performance, and directly impacting revenue growth. The position requires fluency in English and excellent communication skills.

Qualifications

• 5+ years of digital marketing experience, with strong PPC experience.
• Fluency in English as a working language.
• Excellent verbal and written communication skills.

Responsibilities

• Own user acquisition targets for the Golf industry.
• Track, report, and analyze marketing performance.
• Optimize performance throughout the sales funnel.

Skills

Digital marketing experience

PPC experience

Operations and analytical skills

Communication skills

Organizational skills

Tools

Google Ads

Google Analytics

Meta Ads/Business Manager

DV360

LinkedIn Ads

Job description

Growth Marketing Manager, Golf (14 -month contract)

Hi there! Thanks for stopping by

Are you actively looking for a new opportunity? Or just checking the market? Well… you might just be in the right place!

We’re seeking a talented Growth Marketing Manager (14 month-contract) to lead performance marketing efforts for our Golf industry. You will help plan, execute, and optimize paid media campaigns, and will support sales efforts in order to drive revenue and grow the Lightspeed brand.

What you’ll be doing:

• Own the user acquisition targets for the Golfindustry at Lightspeed.
• Collaborate with our talented SEM, SEO, Paid Social and Affiliates specialists to achieve goals for Golf.
• Track, report, and analyze the performance across all marketing channels
• Partner with Sales Leaders to optimize performance throughout the sales funnel and lead the forecasting exercises.
• Work with the creative and branding teams to create, manage, and optimize Youtube, display, paid social and direct media buying campaigns to achieve marketing objectives
• Monitor trends, investigate irregularities in performance and troubleshoot ad issues that affect delivery, performance, tracking, and reporting
• Select platforms, plan budgets, and forecast results for new campaigns

What you need to bring:

• 5+ years of digital marketing experience, with strong PPC experience
• Strong operations and analytical skills with an understanding of ad budgets, bidding strategies, pacing and optimization, and demand gen fundamentals across all channels
• Proficient in Google Ads, Google Analytics, Meta Ads/Business Manager, DV360, LinkedIn Ads
• Excellent verbal and written communication skills - ability to articulate ideas and results
• Highly organized and detail oriented
• As a global company with employees and clients outside of Quebec, fluency in English as a working language is required for this position.

Even better if you have, but not necessary

• Lead-generation experience in a B2B environment
• Experience in a customer-facing marketing role
• Experience as a team lead or manager

To all recruitment agencies: Lightspeed does not accept unsolicited agency resumes. If we have not directly engaged your company in writing to supply candidates for a specific vacancy, Lightspeed will not be responsible for any fees related to unsolicited resumes.

Lightspeed is a proud equal opportunity employer and we are committed tocreating an inclusive and barrier-free workplace. Lightspeed welcomes andencourages applications from people with disabilities. Accommodations areavailable on request for candidates taking part in all aspects of theselection process.

Where to from here?
Obviously, this has to be mutually beneficial: we want you to step into a role you love, and we want to offer you a place you’re proud to come to every day. For a glimpse into our world check out our career page here .

Lightspeed is building communities through commerce, and we need people from all backgrounds and lived experiences to do that. We were founded in 2005, in Montreal’s gay village and our original members were all part of the LGBTQ+ community. The ethos of our business has been about inclusion from the very beginning, and we strive to provide a workplace where everyone belongs.

Who we are:
Powering the businesses that are the backbone of the global economy, Lightspeed's one-stop commerce platform helps merchants innovate to simplify, scale, and provide exceptional customer experiences. Our cloud commerce solution transforms and unifies online and physical operations, multichannel sales, expansion to new locations, global payments, financial solutions, and connection to supplier networks.

Founded in Montréal, Canada in 2005, Lightspeed is dual-listed on the New York Stock Exchange (NYSE: LSPD) and Toronto Stock Exchange (TSX: LSPD). With teams across North America, Europe, and Asia Pacific, the company serves retail, hospitality, and golf businesses in over 100 countries.

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