Director of Sales - Precision Agriculture

Brandt Group of Companies; Alberta; On-site; CAD 125,000 - 150,000; Full time

Job summary

A leading agricultural company in Canada, Alberta, is seeking a Director of Sales - Precision Agriculture. This role requires strong leadership for sales performance, market share, and volume growth in the Precision Agriculture sector. Candidates will develop sales strategies, manage teams, and interact with manufacturers to improve product offerings while attending industry events and strengthening community relations. This position offers a dynamic environment focused on growth and innovation in agriculture.

Responsibilities

• Achieve sales goals and market share targets for the Precision Agriculture business.
• Assist in achieving asset management goals and protection of company assets.
• Provide assistance in forecasting the right mix of inventory for sales goals.
• Develop and execute effective sales and marketing programs to drive sales growth.
• Facilitate corporate sales strategies through participation in planning, development, and budgeting.
• Interact with the Manufacturer to provide user information for new product development.
• Compile Transaction Pricing information to maximize market pricing and increase margins.
• Assist in the recruitment, training, and management of dedicated sales staff.
• Develop retention strategies for Precision Agriculture Specialists and Leads.
• Travel to branches to understand market challenges and sales growth strategies.
• Assist in negotiating sales contracts with large customers.
• Improve sales opportunities with large and challenging customers.
• Provide feedback on future opportunities and competitive pressures.
• Maintain strong public relations with communities and industry personnel.
• Attend industry events and promote Brandt's divisions during these events.
• Communicate with the VP of Sales - Agriculture regularly.

Job description

Brandt is currently seeking a Director of Sales - Precision Agriculture for our Rocky View Agricultural location reporting to the Vice President of Sales - Agriculture. The successful candidate will provide leadership and direction for focused Precision Agricultural product sales. This position is responsible for sales performance, market share, volume growth and aligning sales objectives with Brandt’s business strategy.

Job Duties & Responsibilities

• Achieve sales goals and market share targets for the long-term success of Precision Agriculture’s business throughout the assigned territory.
• Assist in achieving asset management goals of turn and aging as well as protection of company assets.
• Provide assistance and guidance for forecasting the right mix of inventory to achieve sales and market share goals.
• Develop and execute effective sales and marketing programs including advertising initiatives to drive sales growth.
• Facilitate and promote corporate sales strategies and initiatives through active participation in corporate strategic planning, sales strategy development, forecasting, sales resource planning, and budgeting.
• Interact with the Manufacturer to provide vital user information to assist in the development of new products.
• Provide continuous input on the development of standard machine specifications and technology offerings.
• Compile and utilize Transaction Pricing information to maximize market-based pricing to increase margins in all equipment groups.
• Assist in the recruitment, training, development, and management of dedicated Branch sales staff in the Agricultural technology space.
• Provide a focused approach to Precision Agriculture sales aiding in the development and retention of Precision Agriculture Specialists and Precision Agriculture Leads (sales techniques, proposals, training, demonstrations, customer events).
• Travel to branches to develop multi-level selling processes with end users and understand unique market challenges; ensure key accounts at each branch are identified and sales strategies are in place to achieve sales growth.
• Provide assistance with the negotiation of sales contracts with large customers.
• Directly assist in improving sales opportunities with large, very large, difficult and/or challenging customers.
• Provide feedback and input to both Brandt and stakeholders into future opportunities and competitive pressures.
• Establish and maintain strong public relations with communities, civic, political and industry personnel.
• Attendance at Industry events, active participation and promotion of all Divisions of Brandt during the events.
• Continuous ongoing communication and contact with the VP of Sales - Agriculture on a daily, weekly, and monthly basis.