Director of Paid Media

Medium; Remote; CAD 100,000 - 125,000; Full time

Job summary

A leading marketing firm seeks a Director of Paid Media in Nova Scotia, Canada, to lead the paid media department, driving revenue growth and retention for B2B SaaS clients. This senior role involves strategic oversight, team development, and client advisory responsibilities. The ideal candidate will have extensive experience in paid media, exemplary leadership skills, and a background in fostering client relationships in a remote work environment. Competitive compensation and flexible working arrangements are offered.

Benefits

Competitive base salary with quarterly performance bonuses

5 weeks paid time off

Flexible remote work

Comprehensive health benefits

Regular in-person team meetups

Weekly 1:1 coaching

Opportunities to work with premium B2B clients

Qualifications

• 7+ years of paid media experience, including 2+ years in B2B SaaS.
• 4+ years of leadership experience managing senior-level teams.
• Proven success driving expansion revenue and client retention.

Responsibilities

• Own the vision, performance, and revenue impact of the paid media department.
• Define and execute quarterly priorities, KPIs, and operational plans for the department.
• Build, coach, and manage a team of senior paid media leaders.

Skills

Paid media experience

Leadership skills

Client advisory

Google Ads expertise

LinkedIn Ads expertise

Job description

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Director of Paid Media in Canada.

The Director of Paid Media will lead the strategic vision and operational excellence of the paid media department, driving revenue growth, retention, and service quality across a portfolio of B2B SaaS clients. This senior leadership role combines strategic oversight, client advisory, and team development, with accountability for P&L-adjacent outcomes. You will manage senior paid media leaders, define department priorities, and ensure service offerings remain competitive, scalable, and impactful. The ideal candidate thrives in a fully remote, globally distributed environment, balancing high-level strategy with operational rigor, while fostering strong client relationships and mentoring a high-performing team.

Accountabilities

• Own the vision, performance, and revenue impact of the paid media department
• Drive expansion revenue and protect net revenue retention (NRR) within the client portfolio
• Define and execute quarterly priorities, KPIs, and operational plans for the department
• Maintain strategic relationships with CMOs, VPs of Marketing, and revenue leaders, serving as a trusted advisor
• Build, coach, and manage a team of senior paid media leaders, ensuring accountability and performance excellence
• Oversee proposal frameworks, forecasting, capacity planning, and quality control across all accounts
• Use data and analytics to guide investment decisions, service enhancements, and process improvements
• Collaborate cross-functionally with Sales, Revenue Operations, and Marketing leadership to optimize outcomes

Requirements

• 7+ years of paid media experience, including 2+ years in B2B SaaS
• 4+ years of leadership experience managing senior-level teams
• Proven success driving expansion revenue and client retention
• Expertise in Google Ads and LinkedIn Ads; strong working knowledge of Meta platforms
• Strong understanding of pipeline, attribution, and revenue reporting
• Experience in a fully remote, globally distributed work environment
• Excellent communication, strategic thinking, and client advisory skills
• Ability to balance high-level vision with operational execution and team development

Benefits

• Competitive base salary with quarterly performance bonuses
• 5 weeks paid time off and flexible remote work
• Comprehensive health benefits (for eligible locations)
• Regular in-person team meetups and annual retreats
• Weekly 1:1 coaching and professional development
• Direct client engagement and strategic autonomy
• Opportunities to work with premium B2B SaaS clients and top-tier marketing experts