Summary
The Digital Content Manager will be responsible for planning, implementing, and managing best-in-class content for a range of users.
Responsibilities
- Manage the website content strategy to provide a best-in-class experience for visitors
- Drive content projects for their entire lifecycle from planning through post-launch measurement
- Develop and execute strategies to improve content quality, maintainability, and usability
- Manage projects across cross-functional teams including internal and external designers, copywriters, and strategists to produce superior solutions that meet or exceed stakeholder requirements
- Build and leverage strong relationships with multiple stakeholders to deliver complex projects
- Continuously interpret metrics to assess content and improve the customer experience
- Facilitate and participate in reviews of visual design, UX, and development deliverables
- Drive SEO strategy and ensure content projects adhere to SEO best practices
- Deliver upon a variety of assignments under tight due dates
- Adhere to a high personal standard of quality, organization, and work commitment
Required Education / Experience
- A Bachelor's degree in Business, Design, Communications or related field
- 3+ years of related experience
Preferred Requirements
- Digital Marketing Experience
- Experience with customer segmentation or consumer journeys
- Experience with Google Analytics
- Experience with Microsoft Excel