Content Marketing Manager

Octasic; Montreal; Remote; CAD 80,000 - 100,000; Full time

Job summary

A technology firm specializing in defense is seeking a Content Marketing Strategist to craft compelling narratives and manage content strategies across various formats. The ideal candidate will have 5-7 years of experience, excellent English communication skills, and the ability to collaborate with diverse teams. This role offers autonomy in a high-impact environment focused on growth and continuous learning.

Benefits

Growth role with meaningful projects

Support in a high-impact team

Commitment to diversity and inclusion

Qualifications

• 5-7 years of content marketing experience, ideally with B2B and B2G tech.
• Excellent written and spoken English; proficiency in French is a plus.
• Knowledge of SEO and analytics tools is a plus.

Responsibilities

• Craft compelling content across defence and public safety sectors.
• Manage content strategies and track market trends.
• Own editorial standards and conduct content audits.

Skills

Content marketing

Writing and editing

SEO knowledge

B2B and B2G experience

Education

Degree in Marketing, Journalism, Communications, English

Tools

HubSpot

SEMrush

GA4

Job description

Overview

This is a remote position.

Octasic engineers the wireless edge of modern conflict. Our low-SWaP Software Defined Radios (SDRs), advanced signal processing, and mission-tailored software equip defence, law enforcement, and national security forces to adapt, dominate, and achieve mission success.

What You’ll Do

Content Strategy & Creation

• Craft compelling content that brings Octasic’s value to life across defence, public safety, and national security sectors.
• Track content trends in defence markets and draw from SEO / AIO reporting to build timely and targeted content strategies.
• Translate complex technical information into clear, engaging narratives for multiple audiences.
• Manage a steady content stream through original writing, collaboration with SMEs, and freelance resources.
• Help build buyer journeys and sales funnels with persuasive storytelling, addressing problem-solution framing and competitive differentiation.
• Plan and execute content across various formats: video scripts, web pages, presentations, blog posts, white papers, case studies, social posts, and more.
• Maintain a content calendar aligned with marketing and product priorities.

Thought Leadership & Social Engagement

• Write and post, regularly, on LinkedIn and other social platforms, aligned with Octasic’s voice.
• Collaborate on internal communications, newsletters, and company-wide announcements.
• Help build media relationships and identify opportunities for earned coverage.
• Support marketing activities across industry groups, newsletters, and directories.

Quality, Optimization & Oversight

• Own Octasic’s editorial standards: voice, tone, clarity, accuracy, and consistency.
• Conduct regular content audits, update or retire underperforming assets, and explore new formats.
• Monitor engagement metrics to learn what resonates and refine messaging.

What You Bring

• Proven ability to write, edit, and manage content that informs and converts.
• Strategic mindset and editorial instincts, with an eye for detail.
• Confidence working with executives, engineers, sales, and product teams to shape strong messaging.
• Strong organization, judgment, and time management.
• Experience in defense, wireless, AI, or telecom markets — or the ability to learn quickly.

Qualifications

• 5-7 years of content marketing experience, ideally with B2B and B2G tech.
• Bonus points for experience in defence, telecom, AI, or wireless markets.
• Excellent written and spoken English, ensuring effective communication in an international context; proficiency in French or other languages is considered an asset.
• Degree in Marketing, Journalism, Communications, English, or related field—or equivalent practical experience.
• Knowledge of SEO, HubSpot, GA4, GSC, Looker Dashboards, SEMrush, or similar tools is a plus.
• Understands how to correctly leverage generative AI tools is an asset.
• A portfolio or samples of relevant work will be required during the hiring process.

Why Octasic?

We\'re a high-impact team that values clarity, curiosity, and creativity. You\'ll work closely with decision-makers, contribute to meaningful projects, and enjoy autonomy with support. This is a growth role—ideal for someone who wants to make their mark while continuously learning.

Octasic is committed to diversity and inclusion and encourages applications from all qualified individuals. We value varied perspectives, and we hire for potential as much as experience.

#makewaves